Director, Innovation Insights

Job Description Position Summary The Director, Innovation Insights is responsible for driving all innovation-focused consumer insights across our iconic brand portfolio. This role will set the consumer insights strategy for innovation, applying methodologies and frameworks to address complex business challenges and fuel the pipeline of breakthrough new products. The individual will collaborate closely with cross-functional partners, including Innovation, Brand, and other cross-functional partners to identify whitespace opportunities and unmet consumer needs. We seek a strategic partner, thought leader, and innovation advocate who will inspire and provoke the organization to action through deep consumer understanding. Responsibilities · Drive Innovation insights to deliver actionable consumer insights that inspire and guide the development of new products and experiences. · Proactively identify and frame key consumer questions and strategies to unlock innovation whitespace and discovery of unmet consumer needs. · Oversee the development of learning plans and multi-faceted research initiatives to support innovation and pipeline development, ensuring insights are actionable and grounded in robust methodologies. · Champion a consumer-first mindset, ensuring that innovation strategy and pipeline development are rooted in deep consumer understanding. · Integrate various sources of insight (custom research, analytics, shopper, cultural, and trend data) to provide a holistic view and create “one version of the truth” for innovation decision-making. · Partner with Innovation and Brand teams to identify growth platforms and develop products that support brand strategy and long-term profitable growth. · Foster and participate in ideation/brainstorming sessions, and lead concept/proposition development, product and package testing, and optimization. · Collaborate with cross functional partners to assess pre-launch performance and provide actionable recommendations to the Innovation team. · Communicate insights and strategic recommendations clearly and persuasively to executive leadership and cross-functional teams. · Stay ahead of emerging trends, cultural shifts, and new methodologies to ensure Constellation Brands remains a leader in consumer-driven innovation. Minimum Qualifications · Bachelor’s degree in a relevant field (marketing/business, psychology, sociology). · 12+ years of consumer insights experience, with significant expertise in innovation insights and pipeline development within the CPG industry. · Demonstrated passion for understanding the consumer and their motivations, especially as they relate to new product development. · Proven people leader with experience coaching, mentoring, and developing talent. · Ability to influence and inspire across all levels of the organization. · Excellent communication skills: articulate, strong public speaking and writing skills, highly collaborative. · Demonstrated ability to translate insights into business strategies that drive growth and innovation. · Strong organizational and project management skills; able to manage multiple priorities and deliver results. · Experience working with syndicated databases (e.g., Nielsen, IRI) and custom research methodologies. · Willingness to travel up to 20% as needed. Preferred Qualifications · MBA or advanced degree in a related field. · Experience in beverage alcohol or closely related CPG categories. · Experience designing and executing agile and innovative research and testing methodologies. Location Chicago, Illinois Additional Locations Job Type Full time Job Area The salary range for this role is: $133,300.00 - $212,900.00 This is the lowest to highest salary we in good faith believe we would pay for this role at the time of this posting. Our compensation is based on cost of labor. For remote locations or positions open to multiple locations, the pay range may reflect several US geographic markets, including the lowest geographic market minimum to the highest geographic market maximum. We may ultimately pay more or less than the posted range, and the range may be modified in the future. An employee’s pay position within the salary range will be based on several factors including, but not limited to, the prevailing minimum wage for the location, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, any collective bargaining agreements, and business or organizational needs. At Constellation Brands, it is not typical for an individual to be hired at the high end of the range for their role, and compensation decisions are dependent upon the facts and circumstances of each position and candidate. We offer comprehensive package of benefits including paid time off, medical/dental/vision insurance, 401(k), and any other benefits to eligible employees. Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, or any other form of compensation that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company’s sole discretion, consistent with the law. Equal Opportunity Constellation Brands is committed to a continuing program of equal employment opportunity. All persons have equal employment opportunities with Constellation Brands, regardless of their sex, race, color, age, religion, creed, sexual orientation, national origin or citizenship, ancestry, physical or mental disability, medical condition (cancer or genetic characteristics), marital status, gender (including gender identity or gender expression), familial status, military or veteran status, genetic information, pregnancy, childbirth, breastfeeding, or related conditions (or any other group or category within the framework of the applicable discrimination laws and regulations). Constellation Brands (NYSE: STZ) is a leading international producer and marketer of beer, wine, and spirits with operations in the U.S., Mexico, New Zealand, and Italy. Our mission is to build brands that people love because we believe elevating human connections is Worth Reaching For. It’s worth our dedication, hard work, and calculated risks to anticipate market trends and deliver more for our consumers, shareholders, employees, and industry. This dedication is what has driven us to become one of the fastest-growing, large CPG companies in the U.S. at retail, and it drives our pursuit to deliver what’s next. Every day, people reach for our high-end, iconic imported beer brands such as those in the Corona brand family like the flagship Corona Extra, Modelo Especial and the flavorful lineup of Modelo Cheladas, Pacifico, and Victoria; our fine wine and craft spirits brands, including The Prisoner Wine Company, Robert Mondavi Winery, Casa Noble Tequila, and High West Whiskey; and our premium wine brands such as Kim Crawford. As an agriculture-based company, we have a long history of operating sustainably and responsibly. Our ESG strategy is embedded into our business and our work focuses on serving as good stewards of the environment, enhancing social equity within our industry and communities, and promoting responsible beverage alcohol consumption. These commitments ground our aspirations beyond driving the bottom line as we work to create a future that is truly Worth Reaching For. To learn more, visit and follow us on Twitter, Instagram, and LinkedIn. Our company participates in the E-Verify program to confirm the employment eligibility of all new hires. For more information, please refer to the required postings linked here: E-Verify Participation Poster IER Right to Work Poster