Lead PM — Product Innovation

About NewsBreakFounded in 2015, NewsBreak is the Content Intelligence platform shaping the future content economy. With over 40 million monthly active users, our flagship platform delivers highly personalized local news and information powered by advanced AI, recommendation systems, and adtech.Recognized by Fast Company as #32 on the Top Workplaces for Innovators, we're proud to be Great Place to Work certified and home to a dynamic team of technologists, product innovators, and business leaders who are passionate about solving meaningful challenges at scale.Together, we reached unicorn status in 2021, and we remain committed to continuing this high-growth trajectory with the right team to fulfill our mission: building the infrastructure layer for content intelligence.If you’re inspired to dream big, innovate fast, and make a difference, we’d love to hear from you! For more information, visit Why this role existsGrowth today comes primarily from recommendation-algorithm tuning and paid acquisition. A product-driven growth curve does not yet exist. This role turns “where is the next curve?” from an open question into a series of hypotheses that can be validated — or disproven — quickly.What you'll ownAI-native product formatsNew ways people consume local informationNew direction validation on ScoopzTurning vague directions into falsifiable hypotheses, then testing them fastHanding validated directions to the Senior PM to scaleNot local vertical framework build-out — a separate team owns that; the boundary is explicitWhat we're looking for8+ years in consumer product, including 3+ in 01 or new-direction workA concrete story where data overturned your own judgmentA track record of killing a direction yourself, with clear reasoningStrong analytics: you pull your own data, design experiments, read resultsYou instinctively ask “how do users solve this today?” and “what's the switching cost?”Industry open. Consumer high-frequency products preferred (content, social, local, utility)AI product experience not required — the methods transfer, and requiring it only shrinks the poolFirst 90 daysForm and prioritize 3–5 testable direction hypothesesReach a conclusion — validated or disproven — on at least oneEstablish the process: how hypotheses get proposed, tested, and killedThe US base salary range for this full-time position is listed below. Pay may vary based on a number of factors including job-related skills, level, experience, geographic location and relevant education or training. At NewsBreak, we design our overall rewards package to attract top talents. Depending on the position, the role may also be eligible for discretionary bonus and options. Your recruiter can share more details during the hiring process.Annual Base Pay Range$200,000—$300,000 USDCPRA Privacy Notice for California Candidates