Lead Customer Marketing Manager - U.S.

YOUR MISSION:

As Lead Customer Marketing at Parloa, your mission is to turn customer success into a strategic growth lever. You will own and scale our global customer advocacy and engagement strategy, building a structured reference engine, elevating enterprise customer storytelling, and making customer engagement a measurable driver of expansion pipeline and Net Revenue Retention. This role requires a commercially minded operator who combines strategic thinking with hands-on execution across Sales, Customer Engagement, Marketing, and Leadership.

IN THIS ROLE YOU WILL:

Build and scale a structured global customer advocacy and reference program that accelerates enterprise sales cycles and strengthens trust in complex deals. Own customer storytelling across all key touchpoints, ensuring enterprise-grade proof is embedded into website, campaigns, PR, sales enablement, and major GTM moments. Lead customer engagement at WAVE (Parloa’s flagship customer conference) including agenda co-creation, sourcing and preparing customer speakers, and turning event participation into measurable expansion pipeline. Partner closely with Sales and Customer Engagement to activate top-tier customers for references, executive relationship building, speaking engagements, and peer exchange. Establish scalable processes, Salesforce tracking, and clear revenue impact measurement for advocacy, engagement, and expansion influence.

WHAT YOU BRING TO THE TABLE:

6–10+ years of B2B SaaS marketing experience, with significant ownership of customer marketing, advocacy, or lifecycle programs. Proven track record of building reference engines and activating enterprise customers in sales cycles and strategic engagements. Experience influencing retention, upsell, or expansion revenue in enterprise environments. Strong executive presence with the ability to engage, influence, and build trust with senior customer stakeholders. Commercial mindset with the ability to connect customer engagement initiatives to measurable revenue outcomes. Comfort operating in a fast-scaling environment where strategy and structure must be built simultaneously.

WHAT'S IN IT FOR YOU?

Join a diverse team of 40+ nationalities with flat hierarchies and a collaborative company culture, and enjoy an immersive onboarding experience in Berlin to dive into our product and culture. Opportunity to build and scale your career at the intersection of customer-facing roles and engineering in a dynamic startup on its journey to become an international leader in SaaS platforms for Conversational AI. A beautiful office with flair in the heart of NYC with all the conveniences, such as social area, snacks, and drinks. Competitive compensation and equity package. Flexible working hours, unlimited PTO, and travel opportunities. Access to a training and development budget for continuous professional growth. ClassPass membership, Nilo Health, Health insurance, weekly sponsored office lunches.Regular team events, game nights, and other social activities. * We provide equal opportunities to all qualified applicants regardless race, gender, sexual orientation, age, religion, national origin, disability status, socioeconomic background and other characteristics. #J-18808-Ljbffr Anyline