Brand Strategy and Marketing Lead
Robert Half
We are seeking an experienced Brand Strategy & Marketing Lead to develop and execute integrated marketing strategies that strengthen brand equity, drive business growth, and support key commercial objectives.Key ResponsibilitiesDevelop and lead brand strategy, annual marketing plans, budgets, and performance metrics.Manage integrated campaigns across digital, social, web, creative, events, and partnerships.Lead product launch and sustainment marketing initiatives.Analyze campaign performance and provide actionable recommendations to optimize results.Manage agency partners, scopes of work, budgets, and resource planning.Oversee creative development and ensure alignment with brand strategy.Support sponsorships, partnerships, experiential marketing, and special projects.Present recommendations and results to senior leadership.
Vacancy posted 6 hours ago
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