B2B Marketing Manager

Designation: Marketing Manager (3-6 years)

Location: Boston

Department: Marketing

Employment Type: Full-Time

About the Rol

eWe are seeking a driven, creative, and hands-on Marketing Manager with 2–3 years o

fmarketing experience, ideally in a B2B environment. This role is perfect for a marketer wh

oenjoys wearing multiple hats—content creation, digital marketing, communications, campaigns

,event marketing, and field marketing

.You will help plan and execute high-impact marketing programs that strengthen our brand

,support sales, elevate our presence at industry events, and generate measurable pipeline. Thi

srole offers exposure to senior leadership and the opportunity to help shape how we show u

pacross channels and customer touchpoints

.
Key Responsibiliti

esContent Creation & Storytelli

ng Develop, write, and edit content including blogs, case studies, web/landing pages, ema

ilcopy, sales collateral, infographics, and social conten

t. Support long-form content projects such as white papers, presentations, newsletter

s,and campaign asset

s. Ensure all content aligns with brand voice, messaging, and strategic prioritie

s.
Digital Marketing Execut

ion Manage website updates, social channels, and email campaig

ns. Support SEO initiatives through content optimization and keyword resear

ch. Manage digital campaigns across organic, paid, and partner channels with clear track

ingand reporti

ng. Assist in marketing automation workflows and nurture programs (HubSpot, Pard

ot,Marketo, etc

.).
Communications & Brand Sup

port Draft and support internal/external communications including announcements, p

ressreleases, and executive messag

ing. Maintain strong brand consistency across channels, creative, and campai

gns.
Campaign Manag

ement Support planning and execution of integrated marketing campaigns across dig

ital,content, events, and sales mot

ions. Coordinate cross-functionally with product, sales, customer success, and leade

rshipteams to deliver cohesive campa

igns. Track performance metrics and provide insights to improve campaign efficienc

y an

dROI.
Event & Field Mar

keting Assist in planning, promoting, and executing industry events, trade show

s, andconfer

ences. Coordinate pre-event, on-site, and post-event activities—including booth logi

stics,collateral, lead capture, meeting scheduling, and foll

ow-up. Partner with sales and leadership to support field marketing efforts such as re

gionalevents, customer dinners, webinars, and partner activa

tions. Manage event budgets, timelines, vendor relationships, and deliver

ables. Track event performance, lead impact, and contribution to pip

eline.
Required Skills & Exp

erience 2–3 years of experience in marketing, ideally

in B2B. Strong writing and editing skills with demonstrated content creation expe

rience. Solid understanding of digital marketing fundamentals, metrics, and

tools. Experience supporting or coordinating events, trade shows, or field marketing pr

ograms. Ability to manage multiple projects and meet tight deadlines in a fast-paced envir

onment. Excellent communication, organization, and collaboration

skills.
Preferred Qualif

ications Experience in SaaS, technology, aviation, logistics, or e-commerce ind

ustries. Basic design skills (e.g., Canva, Adobe Creative Suite,

Figma). Comfortable with marketing analytics tools (GA4, HubSpot, Looker

• , etc.).Seniori
• ty LevelA
• ssociate
• IndustryWarehousing and
• StorageTransportation, Logistics, Supply Chain and
• StorageEmploym
• ent TypeF
• ull-timeJob F
• unctionsM
• arketi
• ngSkillsB2B M
• arketingEvent
• PlanningTra
• de ShowsDigital M