Events Manager

PracticeSuite is seeking a highly organized, creative, and results-driven Events Manager to plan, coordinate, and execute corporate events, industry conferences, trade shows, client appreciation events, and internal company events. This role will be responsible for managing the entire event lifecycle, from initial planning and budgeting through execution and post-event analysis. The ideal candidate will have experience managing B2B events, preferably within the healthcare technology, SaaS, or healthcare services industries. The Events Manager will work closely with the Marketing and Sales teams to ensure events support PracticeSuite's brand positioning, business development objectives, customer engagement, and revenue growth. Key Responsibilities Develop and execute an annual events calendar aligned with the company's marketing and business objectives. Plan and manage participation in healthcare industry conferences, trade shows, conventions, and networking events. Coordinate corporate events, customer appreciation events, executive meetings, and company-sponsored gatherings. Identify relevant industry events and sponsorship opportunities that provide strategic value to PracticeSuite. Develop event concepts, themes, schedules, and execution plans. 2\ Event Operations & Logistics Manage all event logistics, including venue selection, booth design, vendor coordination, catering, transportation, accommodations, and registration. Coordinate booth production, promotional materials, signage, branded merchandise, and event collateral. Manage relationships and negotiations with event organizers, venues, contractors, and external vendors. Coordinate shipping, inventory, and delivery of event materials and equipment. Oversee on-site event execution, ensuring all activities run smoothly and professionally. Travel as necessary to support conferences and other company events. Develop and manage event budgets, ensuring cost-effectiveness and adherence to approved spending. Negotiate contracts and pricing with venues, vendors, event organizers, and service providers. Track event-related expenses and maintain accurate financial records. Evaluate vendor performance and identify opportunities to optimize event spending. 4\ Marketing & Brand Coordination Collaborate with the Marketing team to develop event promotional campaigns. Ensure consistent application of PracticeSuite's branding across all event materials and experiences. Coordinate pre-event, during-event, and post-event marketing activities. Manage event-related social media content, email campaigns, and promotional initiatives in collaboration with the marketing team. Work with the design team to develop booth graphics, presentations, promotional materials, and branded merchandise. 5\ Sales & Business Development Support Partner with the Sales team to identify conferences and events that generate qualified business opportunities. Coordinate lead capture processes and ensure prospect information is properly collected and transferred to the appropriate teams. Support sales representatives with event preparation, schedules, meeting coordination, and follow-up activities. Track event-generated leads, meetings, opportunities, and business outcomes. Coordinate customer and prospect engagement activities during conferences. 6\ Post-Event Reporting & Performance Prepare post-event reports evaluating attendance, engagement, lead generation, expenses, and overall performance. Measure event ROI and identify opportunities for improvement. Gather feedback from internal stakeholders, attendees, customers, and vendors. Maintain an organized database of event contacts, vendors, contracts, and historical event information. Qualifications & Requirements Bachelor's degree in Marketing, Business Administration, Hospitality Management, Event Management, or a related field preferred. 3–5+ years of experience in event planning, event management, or corporate event coordination. Demonstrated experience managing corporate events, conferences, trade shows, and industry exhibitions. Experience managing event budgets, vendor contracts, and logistics. Strong project management and organizational skills. Excellent written and verbal communication skills. Ability to manage multiple projects and deadlines simultaneously. Proficiency in Microsoft Office and event management platforms. Experience with CRM and marketing automation platforms such as HubSpot is preferred. Willingness to travel domestically as required. Strategic planning and execution Project and budget management Creativity and attention to detail Cross-functional collaboration Problem-solving and adaptability Strong communication and interpersonal skills Ability to work independently and take ownership of projects About PracticeSuite PracticeSuite is a healthcare technology company providing comprehensive cloud-based Electronic Health Records (EHR), Practice Management, Medical Billing, and Revenue Cycle Management solutions to healthcare providers. Our mission is to empower medical practices through innovative technology, streamlined workflows, and solutions that improve operational efficiency and patient care. #J-18808-Ljbffr PracticeSuite, Inc.