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Manager, Amazon Display Media

Estée Lauder Companies

Description Title: Manager, Online Display Advertising Reports to: Executive Director, Onsite Performance Marketing Who We Are: The Estée Lauder Companies is the global leader in prestige beauty — delighting consumers with transformative products and experiences, inspiring them to express their individual beauty. We are the only company focused solely on prestige makeup, skin care, fragrance, and hair care with a diverse portfolio of 25+ brands sold in approximately 150 countries and territories. Infused throughout our organization is a passion for creativity and imagination — a desire to push the boundaries and invent the unexpected — as we continue the bold work of our founder Estée Lauder. We connect with our customers anytime, anywhere, from any device. We offer a collaborative work environment and are committed to innovation, working with the best tools and technologies available to help our shoppers seamlessly navigate the digital world of beauty. Our Global Online function is home to bold technologists, marketers, and ecommerce innovators who are shaping the future of beauty. What You’ll Do: Responsibilities: Create comprehensive on-site Display and Online Video advertising campaign plans for multiple ELC brands. Collaborate with cross-functional teams to align campaign strategies with overall brand objectives. Ensure that advertising assets are adapted appropriately for various campaigns and platforms. Ensure targeting and assortment supported through media align to campaign and business strategies. Collaborate with creative teams to develop impactful and visually compelling assets. Execute display advertising campaigns, and monitor campaign performance and implement optimization strategies to maximize effectiveness. Generate regular reports on the performance of advertising campaigns, providing insights and recommendations for improvement. Collaborate cross-functional teams to ensure accurate and comprehensive reporting. In partnership with the Executive Director, manage advertising budgets effectively to ensure optimal utilization and adherence to financial targets. Provide recommendations for budget adjustments based on campaign performance. Stay abreast of industry trends and best practices in online display advertising. Implement innovative and cutting-edge strategies to enhance campaign performance. Qualifications: 5 years of experience in online display advertising, preferably in the beauty, fashion, or CPG industry. Bachelor's degree in Marketing, Advertising, Business, or a related field. Proficiency in using advertising platforms and tools (e.g., Google Ads, Display & Video 360, AdRoll) Analytical mindset with the ability to derive actionable insights from campaign data. Creative thinking and the ability to contribute innovative ideas to campaign development. Proven track record of developing and executing successful display advertising campaigns. Strong understanding of ad tech platforms, programmatic advertising, and campaign optimization techniques. Excellent project management and communication skills #J-18808-Ljbffr Estée Lauder Companies

Vacancy posted 4 days ago
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