Sign up to access all features of our service.
  • Job search
  • Favorites
  • Create a CV
    New
  • Salaries
  • Subscriptions

Marketing Brand Manager - Fine Dining Concepts

V & E Hospitality Group - Corporate Office

Job Description

Job Description

Job Summary

The Marketing Brand Manager will be reporting to the Marketing VP, to clearly articulate all VE Restaurants brand strategies inclusive of the guest target, brand personality, positioning, and executing marketing plans for multiple restaurant concepts.

This position distills key category, consumer, and competitive insights, based on past product learnings, deep understanding of the target guest, market trends, product benefits, and operational understanding to drive winning innovation and leads delivery of breakthrough communications, and advertising platforms for the next 3 years. 

Essential Functions

The essential functions in this job description are not all-inclusive of this job’s duties and responsibilities. Reliable and dependable office attendance is required.

Availability to travel nationally. 

Description

  • Providing guidance to the marketing team for clearly articulating VE restaurants brand vision, brand personality, and positioning.
  • Deep understanding of consumers taste and composition of menu items to develop relevant innovative products, especially for our main categories in Mexican, and Latin concepts. 
  • Understand multicultural targets to be able to translate insights into strategic actions. 
  • Collaborates with Marketing VP to bring brand vision and strategy to life through brand innovation pipeline and core menu elevation partnered with a marketing and communication strategy, supported with market research and brand learnings.
  • As a brand steward, will implement consistency across all marketing touchpoints: Digital, PR, and sales, having strong teamwork skills and demonstrated knowledge of them.
  • Conducts research with internal and external insights to uncover innovation opportunities, and evaluate product performance. Partners with cross-functional stakeholders to generate concept ideas and deliver best-in-class products. Manages idea generation, culinary exploration, and feasibility assessments, to deliver innovation testing recaps and document learnings for future initiatives.
  • Delivers the ad hoc Communication Strategy per brand for successful commercialization and launch.
  • Should demonstrate financial skills and will be able to measure ROI of initiatives, to document learning and reapply best practices concerning sales and profit.
  • Will work daily with operations team to provide support of their needs and to translate marketing initiatives on successfully implemented actions. 
  • Implement our Merchandising program for all current and new locations. 
  • Identify and lead major brand building promotions, ensuring they are aligned with all VE restaurants vision and brand strategy inclusive of our multicultural / multinational guest target and brand personality.
  • Leads and executes promotions with external creative agencies to ensure brand positioning and guest target as the heart of all marketing communication activities.
  • Manages post-launch communication recaps to determine impact on the concept’s revenues, profitability, product mix, and performance of marketing campaigns. Leads qualitative and quantitative learnings to refine our understanding of the guest and to optimize promotional messaging and brand claims.
  • Prepares, presents and sells-in aspects of the promotion plan to Leadership board, as well as cross-functional partners and Operators.
  • Advises senior leaders and leads the development of promotions by assessing market trends, competitor insights, and brand learnings, making data-based recommendations to senior management.
  • Monitors and ensures consistent brand positioning related to quality and guest experience that will be successfully reapplied in the future and while opening new locations.
  • Acts as a brand steward and models the way for others on the Brand team.

Requirements

  • Bachelor’s degree in Marketing, business, or related field required. Master’s degree preferred.
  • Minimum five years of directly applicable marketing and brand development experience preferably in an internationally branded company.
  • Knowledge of hospitality service environment, with increasing managerial experience.
  • Extensive knowledge of marketing and operations
  • Strong analytical and financial analysis skills
  • Strong computer skills, including Microsoft Office 365
  • Strong project management skills, including the ability to lead cross-functional teams
  • Strong public relations and communication skills and the ability to coordinate PR and Digital teams to translate marketing strategy and innovation products on successfully launched initiatives.
  • Ability to influence marketing strategy and plans
  • Ability to lead a marketing team and help team members grow and develop.
  • Proficient in English and Spanish both orally and written to both: communicate with international restaurants consumer target and operations team members in our Mexico, Miami, and Vegas locations. 

Supervisory Responsibility

This position has no supervisory responsibilities.

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

V&E provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

We use eVerify to confirm U.S. Employment eligibility.
Vacancy posted 25 days ago
Similar jobs that could be interesting for youBased on the Marketing Brand Manager - Fine Dining Concepts in Miami, FL vacancy
  •  ...Dental insurance Donation matching Employee discounts Health insurance Paid time off Vision insurance The Amazon Marketplace Brand Manager supports the company’s mission by managing the e-commerce process specific to Amazon marketplace, including but not limited to... 
    Suggested
    For contractors
    Remote work

    SAYN

    Miami, FL
    1 day ago
  • Director of Sales and Marketing - La Mare Hotel &...  ...Relationship: General Manager Work Type: 100% On-Site...  ..., Remington manages branded and independent properties...  ...center, curated dining and café concepts, a sky bar and lounge...  ...the workday. Frequent fine motor skills, use of... 
    Suggested
    Full time
    Work at office
    Relocation package

    RadNet, Inc.

    Miami, FL
    3 days ago
  • Overview The Senior Manager, E-Commerce Analytics is responsible for leading the analytics...  ...analytics teams in the CRM and Marketing organizations. The ideal candidate should...  ...discovery. From world-class entertainment and dining to exploring stunning destinations, we create... 
    Suggested
    Full time
    Part time
    Work at office
    Local area
    Remote work
    Work from home
    Relocation
    Monday to Thursday

    Carnival Corporation & plc

    Miami, FL
    1 day ago
  • $60k - $80k

    A marketing agency is seeking a Marketing Manager to lead the brand's social presence and develop a content ecosystem. The ideal candidate will have over 5 years of leadership experience in digital marketing, be a master of storytelling, and possess a data-driven mindset... 
    Suggested
    Remote job

    Agency Growth Team

    Miami, FL
    1 day ago
  • Amazon Brand Development & Launch Manager About the job Amazon Brand Development & Launch Manager Are you an...  ...role, youll lead everything from market validation to top-ranking execution,...  ...success in bringing new products from concept to profitability. Deep understanding... 
    Suggested
    Remote work
    Flexible hours

    Scale Jet

    Miami, FL
    4 days ago
  • As a Brand Manager, you are an extension of the PATRÓN Brand Team and will lead the creation...  ...focus is on innovation and multicultural marketing, you will operate as a well‑rounded...  ...Drive end‑to‑end innovation process from concept through commercialization, ensuring strong... 
    Work at office
    Flexible hours

    Bacardi-Martini

    Miami, FL
    5 days ago
  • Mr. C Hotels & Residences in Coconut Grove, FL, seeks a Marketing Manager to support the strategic development and execution of marketing initiatives...  ...experience, particularly in luxury hospitality or lifestyle brands. The Marketing Manager will manage project timelines, ensure... 

    Mr. C Hotels & Residences

    Miami, FL
    5 days ago
  • Cadillac Hotel & Beach Club is seeking a Marketing Manager to elevate brand presence and drive revenue growth. The ideal candidate will demonstrate expertise in digital marketing and possess strong leadership skills, playing a crucial role in enhancing guest experience... 

    Cadillac

    Miami Beach, FL
    5 days ago
  • The Highland Dallas is looking for a dynamic Marketing Manager to elevate our brand presence and revenue growth. This role involves developing and executing strategic marketing initiatives, overseeing digital campaigns, and analyzing performance metrics. Ideal candidates... 

    The Highland Dallas

    Miami, FL
    3 days ago
  •  ...Innovative Companies and Fast Company Brands That Matter. But the real win...  ...looking for a Senior Brand Manager to be responsible for...  ...the performance of products in market to refine plans, SKU strategy...  ...data to draft narratives and concepts behind new product ideas to... 
    Temporary work
    Work at office
    Local area
    Immediate start
    Remote work
    Monday to Friday
    Flexible hours

    Frida

    Miami, FL
    3 days ago
  • Job Description We are seeking a Brand Manager to partner closely with the Senior Brand Manager and play a key role...  ..., and experiences, partnering with the Product Marketing & Development teams to ensure new concepts align with the overall brand direction. On‑Resort... 
    Work at office
    Shift work

    The Branding Journal

    Miami, FL
    3 days ago
  • Bastion Hospitality is looking for a Marketing Manager for the Bastion Collection to lead the marketing for a new restaurant and private members...  ...-time, on-site role requires expertise in content creation, brand storytelling, and digital marketing. Candidates should... 
    Full time

    Bastion Hospitality

    Miami, FL
    5 days ago
  • A leading global CPG company is seeking a Field Marketing Manager to drive brand awareness and consumer engagement in Miami. The role requires a minimum of 5 years in grassroots marketing, team management, and community engagement. Candidates should possess excellent organizational... 
    Remote job
    Local area

    Celsius Holdings, Inc.

    Miami, FL
    2 days ago
  • Join to apply for the Manager, E-Commerce Merchandising role at Carnival...  ..., forecasting, and managing marketing initiatives for booked guests...  ..., Spa Treatments, Bar, Dining, Retail) to plan and prioritize...  ...initiatives and explaining concepts to both technical and non-technical... 
    Full time
    Part time
    Work at office
    Local area
    Work from home
    Relocation
    Monday to Friday

    Carnival Corporation

    Miami, FL
    3 days ago
  • Join to apply for the Manager, E-Commerce Email role at Carnival Corporation...  ..., Bar, Spa Treatments, Dining, and Retail teams. Essential...  ...units to plan and prioritize marketing and merchandising activities....  ...initiatives and explaining concepts to both technical and non-... 
    Full time
    Part time
    Work at office
    Local area
    Work from home
    Relocation
    Monday to Friday

    Carnival Corporation

    Miami, FL
    1 day ago
  •  ...Media Coordinator. This full-time role focuses on creating and managing digital content that showcases the school's mission, values, and...  ...skills, and ensure engaging content aligns with the school's brand. A Bachelor's degree in a relevant field and experience with social... 
    Full time

    Miamiarch

    Miami, FL
    5 days ago
  • $58k - $65k

     ...flourishing retail company in Miami is seeking a creative Social Media Manager to enhance their online presence. This role involves managing...  ..., creating engaging content, and analyzing metrics to drive brand awareness. Candidates should have over two years of experience in... 
    Remote job

    BMR Holdings LLC DBA Patchington

    Miami, FL
    4 days ago
  •  ...pricing to shore excursions, specialty dining, spa services, and photo—to cover...  ...Business Administration, Hospitality Management, Finance, Marketing, or a related field. Experience Bachelor...  ...Familiarity with revenue management concepts such as yield, elasticity, or price‑... 
    Internship

    Norwegian Cruise Line Holdings Ltd.

    Miami, FL
    5 days ago
  •  ...Description Sheila Shine, Inc the premier brand of Stainless-Steel Cleaner for over 60...  ...a great opportunity for an enthusiastic Marketing Sales Specialist to help us in our...  ...be well-versed in specialized marketing concepts including Amazon and web based portals.... 
    Full time

    Sheila Shine Inc

    Miami, FL
    28 days ago
  •  ...real estate PRE development marketing experience. Minimum of 8 years...  ...Knowledge of marketing deliverable Management: print, web, digital & social...  ...for overseeing the branding, marketing, and events for their...  ...marketing deliverables from design concept phase through production and... 
    Work experience placement
    Work at office
    Flexible hours

    Terra Group

    Doral, FL
    1 day ago
  • A trendy fashion brand in the United States is seeking a creative Social Media Manager to lead its digital presence across platforms like Instagram and TikTok. This remote role involves strategizing content, engaging the community, and partnerships with influencers. Candidates... 
    Remote job

    pītusa

    Miami, FL
    3 days ago
  • Norwegian Cruise Line in Miami is seeking a Manager, Pricing and Business Operations to execute pricing strategies across excursions and hotel packages. The role involves managing pricing analysts and ensuring data-driven decision-making for optimized revenue. The ideal... 

    Norwegian Cruise Line

    Miami, FL
    4 days ago
  • Royal Caribbean Group is seeking a full-time Manager, Destination Development in Miami. The role includes managing strategic development projects across the Caribbean and Americas. Candidates should possess strong analytical, financial, planning, and communication skills... 
    Full time

    Royal Caribbean Group

    Miami, FL
    4 days ago
  • E-Solutions is seeking a Product Manager for a 6-month contract based in Miami, FL. The ideal candidate will have a strong background in eCommerce and experience with customer-facing websites. Familiarity with CMS platforms like Adobe Experience Manager is essential, and... 
    Contract work

    E-Solutions

    Miami, FL
    2 days ago
  • Carnival Corporation & plc in Miami is seeking a Revenue Management Operations Coordinator to oversee pricing programs and promotions. In this role, you will coordinate with internal teams to ensure accurate offer setups across booking channels and troubleshoot related... 
    Work at office

    Carnival Corporation & plc

    Miami, FL
    3 days ago
  • Mika Coral Gables is an upscale dining destination by acclaimed chef...  ...is responsible for managing Mika's social media presence...  ...creation, community engagement, and brand storytelling. This role works...  ...Manager, culinary team, and marketing partners to ensure Mika's digital... 
    Local area
    Flexible hours
    Afternoon shift

    MIKA Coral Gables

    Miami, FL
    2 days ago
  •  ...are a Sports & Entertainment Marketing business. We grow audiences and...  ...production and channel management. Services include creative and...  ...intimately (Instagram, X, TikTok) Concepting, editing, and producing...  ...opportunities for real-time content and brand engagement Generating and... 
    Work at office
    Night shift
    Weekend work
    Early shift

    Two Circles

    Miami, FL
    5 days ago
  • $50k - $105k

     ...scopes, and we are hiring a group of Managers to support high‑profile global brands such as The Coca‑Cola Company,...  ...insights that inform communications, marketing, and reputation‑driven campaigns....  ...of translating complex technical concepts into clear, concise, impactful business... 
    Relocation
    Relocation package

    Burson

    Miami, FL
    3 days ago
  •  ...on our ability to attract and retain the very best talent. Our brands deliver vacations of a lifetime with innovative product offerings...  ...to senior leadership.* Partner with brand finance, revenue management, corporate finance, accounting, and operations teams to ensure... 

    Norwegian Cruise Line

    Miami, FL
    2 days ago
  • A travel and cruise company is looking for a Revenue Management Operations Coordinator in Miami, Florida. The role is responsible for pricing programs and promotional coordination. Candidates should have an Associate's Degree, at least 2 years in a contact center role,... 
    Work from home

    Holland America Line Inc

    Miami, FL
    3 days ago

Do you want to receive more vacancies?

Subscribe and receive similar vacancies to Marketing Brand Manager - Fine Dining Concepts. Be the first to apply!