Sr. Director, HBV/HDV Marketing
$261.38k - $338.25kGilead
Job Description
At Gilead, we’re creating a healthier world for all people. For more than 35 years, we’ve tackled diseases such as HIV, viral hepatitis, COVID-19 and cancer – working relentlessly to develop therapies that help improve lives and to ensure access to these therapies across the globe. We continue to fight against the world’s biggest health challenges, and our mission requires collaboration, determination and a relentless drive to make a difference.
Every member of Gilead’s team plays a critical role in the discovery and development of life-changing scientific innovations. Our employees are our greatest asset as we work to achieve our bold ambitions, and we’re looking for the next wave of passionate and ambitious people ready to make a direct impact.
We believe every employee deserves a great leader. People Leaders are the cornerstone to the employee experience at Gilead and Kite. As a people leader now or in the future, you are the key driver in evolving our culture and creating an environment where every employee feels included, developed and empowered to fulfil their aspirations. Join Gilead and help create possible, together.
Job DescriptionThe Senior Director, HBV/HDV Marketing, will report directly to the Executive Director of Marketing and lead two growing brands within Viral Hepatitis. As a key leader in the Liver Disease Business Unit, the successful candidate will be responsible for developing and executing healthcare professional promotion and patient education strategies for HBV, a disease with significant unmet need, and HDV, a rare disease. The Senior Director will lead a team of marketers and align the broader organization—particularly the sales team—to drive performance. The successful candidate will set the vision and strategy, adapt to evolving market dynamics, and lead change in a dynamic commercial environment.
Essential Duties and Job Functions:
- Lead the development and execution of strategic and tactical promotional plans for HBV and HDV.
- Direct the marketing team in developing and executing personal and non-personal promotional materials for healthcare professionals and patients.
- Lead cross-functional assessment of the evolving HBV and HDV landscapes and translate findings into strategic priorities.
- Develop HBV and HDV Plans of Action (POAs) and partner with Commercial Learning and Development (CL&D) to implement them with the sales team.
- Partner cross functionally with Legal, Medical, Clinical, Regulatory, Market Access and Public Affairs, leading cross-functional projects as needed.
- Translate market research and analysis into insights that shape strategy and POAs, and partner with the Market Insights team to set priorities for future insight generation.
- Cultivate relationships with thought leaders, key customers, and professional organizations.
- Partner with Commercial Operations to establish and optimize the procedures, systems, metrics, and infrastructure needed to support the business.
- Collaborate with other marketing and sales leads to ensure coordinated approach with respect to product promotions across the liver portfolio.
- Develop innovative, compliant marketing solutions to complex business problems through rigorous analysis and sound judgment, ensuring alignment with organizational objectives.
- Support forecasting and budget decisions, and recommend resource allocation adjustments based on business needs.
- Oversee relevant agency relationships and performance.
Competencies:
- High-performing marketer who can set a clear vision and align diverse internal and external stakeholders around strategic direction.
- Strategic thinker with an innovative mindset who can evaluate competing priorities and make decisive recommendations among key strategic choices.
- Must have entrepreneurial thinking and be confident working within a fast paced and challenging environment.
- Adept at forming and maintaining a collaborative work environment within cross functional teams.
- Recognized expertise in implementing a pharmaceutical brand and communication plan of action, and HCP targeting and activation.
- Record of accomplishment in pharma/biotech HCP marketing with an understanding of expense budget planning, tracking and ROI measurement.
- Analytical thinker who can develop and interpret insights, guide measurement and ROI evaluations, and use findings to optimize execution and tactical plans.
- Demonstrated ability to formulate, develop, and execute business and development strategies.
- Proven ability to set a vision, lead change, and develop and mentor others.
- Strong people and operational management skills, including performance management, talent selection and development, planning, prioritization, objective setting, meeting management, and plan execution.
- Must have strong executive presence with ability to command respect through exercise of sound business judgment and clear decision-making.
- Excellent communicator and presenter who builds credibility and trust, influences at all levels, partners effectively, and demonstrates a bias for action and tangible results.
- Must possess a demonstrated ability to conceive, develop and implement multi-dimensional marketing and business plans.
- Demonstrated excellence in managing multiple complex projects and priorities, including directing teams and overseeing execution.
- Demonstrated ability to manage complex budgets successfully.
- Broad marketing and relevant cross functional experience required.
- Extensive knowledge and experience in pharmaceutical product life cycle management in a variety of therapeutic areas.
- Leadership qualities include strategic vision, cross-functional leadership, project management, and the ability to influence with and without authority.
Basic Qualifications:
Bachelor's Degree and Fourteen Years’ Experience
OR
Masters' Degree and Twelve Years’ Experience
OR
PhD and Twelve Years’ Experience
Preferred Qualifications:
- 10+ years of marketing experience, primarily within pharma/biotech.
- People management experience required.
- Biopharmaceutical or Pharmaceutical experience preferred.
- MBA preferred, Bachelor’s degree in marketing or related fields required.
- Healthcare professional promotional expertise in prior roles is required.
- Extensive understanding of pharmaceutical regulatory requirements and impact on development of marketing materials experience or exposure to Gilead franchises is preferred.
- Firm command of financial management with an understanding of revenue forecasting and expense budget planning and tracking.
- Prior advertising, digital or communications agency experience a plus
People Leader Accountabilities:
- Create Inclusion - knowing the business value of diverse teams, modelling inclusion and embedding the value of diversity in the way they manage their teams.
- Develop Talent - understand the skills, experience, aspirations and potential of their employees and coach them on current performance and future potential. Ensure employees are receiving the feedback and insight needed to grow, develop and realize their purpose.
- Empower Teams - connect the team to the organization by aligning goals, purpose, organizational objectives and holding to account. Provide the support needed to remove barriers and connect their team to the broader ecosystem..
For additional benefits information, visit:
* Eligible employees may participate in benefit plans, subject to the terms and conditions of the applicable plans.
For jobs in the United States:
Gilead Sciences Inc. is committed to providing equal employment opportunities to all employees and applicants for employment, and is dedicated to fostering an inclusive work environment comprised of diverse perspectives, backgrounds, and experiences. Employment decisions regarding recruitment and selection will be made without discrimination based on race, color, religion, national origin, sex , age, sexual orientation, physical or mental disability, genetic information or characteristic, gender identity and expression, veteran status, or other non-job related characteristics or other prohibited grounds specified in applicable federal, state and local laws. In order to ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Era Veterans' Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants who require accommodation in the job application process may contact View email address on gilead.yello.co for assistance.
For more information about equal employment opportunity protections, please view the 'Know Your Rights' poster.
Gilead Sciences will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, (c) consistent with the legal duty to furnish information; or (d) otherwise protected by law.
Our environment respects individual differences and recognizes each employee as an integral member of our company. Our workforce reflects these values and celebrates the individuals who make up our growing team.
Gilead provides a work environment free of harassment and prohibited conduct. We promote and support individual differences and diversity of thoughts and opinion.
For Current Gilead Employees and Contractors:
Please apply via the Internal Career Opportunities portal in Workday.
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