Market Group Fitness Manager

Job Description

Job Description

Why Join Crunch Fitness – Undefeated Tribe?

We’re not just opening gyms, we’re building communities. Undefeated Tribe is the fastest-growing Crunch Fitness franchise group in the nation, proudly expanding across Texas, Oklahoma, New Mexico, Missouri, and Minnesota. Twice named Franchise of the Year (2021 & 2024), we’re on a mission to transform lives through fitness, wellness, and connection. With 100+ clubs planned by 2028, there’s never been a better time to grow your career with us!

Here’s why you’ll love being part of the Tribe:

Bold, High-Energy Culture

At Crunch Fitness, Undefeated Tribe, you’re not just an employee, you’re part of a team that thrives on hustle, creativity, and collaboration. We celebrate individuality and want voices like yours at the table.

Unbeatable Perks

Competitive pay, career advancement opportunities, and yes, a free Crunch Fitness membership. You’ll work in an environment built around health, strength, and community.

Unlimited Growth

With our rapid expansion, opportunities are everywhere. We invest in our people, promote from within, and give you the tools to level up your career faster than ever.

Join the Tribe. Find Your People. Build Your Future.

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Position Overview 

We’re looking for a Market Group Fitness Manager to lead and elevate group fitness across our clubs, driving performance, engagement, and results. As a key member of the management team, you’ll inspire a high-performance, high-care culture built on speed, service, and “no judgments.” You’ll mentor Group Fitness Coordinators, manage and develop instructors, and ensure every class delivers a “WOW” experience for members. Partnering closely with the VP of Group Fitness, you’ll support operations, training, and KPIs across your market—empowering teams to create warm, welcoming clubs where members achieve their goals and instructors thrive.

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What You’ll Do:

As the Market Group Fitness Manager, you’ll play a hands-on leadership role in driving the success of group fitness across your market. You’ll coach, mentor, and support Group Fitness Coordinators and Instructors to deliver exceptional member experiences and operational excellence. You’ll bring energy, accountability, and passion to every club visit—ensuring classes are inspiring, teams are aligned, and standards remain best-in-class.

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What Success Looks Like:

• Group Fitness teams fully staffed at PAR levels, with GFCs/GFIs hired, certified (up-to-date CPR), trained (onboarding/ongoing/quarterly), and performing via consistent 1:1 coaching on People/Sales/Facilities/Profit buckets.
• Club/market KPIs crushed—Utilization/CPH targets hit, scorecards/dashboards green, underperformers turned around through daily reviews, resource alignment, and data-driven reporting to MPs/RVPs.
• WOW member experience via same-day responses (twilight rules), excellent service, event participation (challenges, launches, pop-ups), and 2x weekly classes taught/subbed.
• Operational excellence—bi-weekly payroll accuracy/budget adherence, facility checklists passed on visits, new club opening support, and equipment cleanliness/integrity 100%.

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About You:  

You naturally create focus and alignment within teams and are comfortable making firm, objective decisions when required. Performance standards are met consistently, with attention given to strengthening the results of others.

You operate proactively and take ownership of priorities. Once direction is clear, you move quickly and decisively to deliver outcomes. Steady energy is maintained and follow-through is evident in demanding environments. 

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Responsibilities:

• Hire, train, and manage performance of a team of qualified Group Fitness Coordinators and Instructors in designated Market
• Coach and guide direct reports on how to manage the 4 buckets (People, Sales, Facilities and Profit) within their scope of practice and core competencies
• Monitor and conduct 1:1 meetings with each of your designated GFC  and Managing Partner  to review performance, strengths, weaknesses and plans to deliver individual club KPI metrics and WOW member experience
• Review daily scorecard and dashboard to track and measure success and assist underperforming clubs in meeting goals
• Manage, align, direct resources informed by department KPIs & organizational priorities
• Provide excellent customer service and teamwork by responding within same day(twilight rules) or within 24 hours
• Review payroll  bi-weekly for accuracy and management of budgeted hours with each Group Fitness Coordinator
• Ensure that all GFCs and GFIs have up-to-date certification/CPR records 
• Provide education from Onboarding, Ongoing, Development and Quarterly in club training for Group Fitness team and support clubs knowledge and expertise in Crunch classes
• Review facility equipment integrity and cleanliness during in club visits with checklist 
• Support New Club Openings as needed 
• Teach 2 regular classes and sub as needed to support Clubs
• Driving all clubs to meet KPI expectations: Utilization and CPH 
• Maintain PAR level staffing for group fitness instructors per location
• Provide qualitative and quantitative data to Market Partners and RVPs to report performance and meet expectations for KPIs in the Market
• Participate in events to drive performance and engagement at the club level including and not limited to: Transformation Challenges, Quarterly Training, New Club Training, New Program Launch, Special Event/Pop up classes, etc.

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Required Qualifications:

• Prior Management experience leading 3-10 employees required
• Experience teaching exercise classes for clients of all levels (any or all the following genres: Bootcamp based classes, Kickboxing, ZUMBA, TRX, Sculpt, YOGA, Pilates, Cycle, POUND, and HIIT classes)
• Excellent execution...takes prompt and assertive action to accomplish objectives
• Understands labor control, optimal staffing levels and controls overtime
• Leads by example with all member engagement programs and services
• Maintains high standards so gym is maintained in pristine condition
• Mobilizes to innovate and problem solve
• Persuasive, candid communicator who encourages open dialogue
• Sets examples in all behaviors and actions
• Demonstrates integrity and judgment that inspires trust
• Business Acumen: Basic understanding of industry, market, and key business drivers (willingness to learn)
• Creates a learning environment, strives for personal development
• Drives self and others to achieve extraordinary results
• Demonstrates confidence, humility and kindness mixed with humor and fun

Physical Requirements 

• Able to lift or move up to 50 lbs occasionally
• Physical effort required for daily duties include prolonged standing and walking
• CPR/AED certified

Education Requirements 

• High school diploma or GED required 
• Bachelor degree preferred

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Travel: 

Up to 75% travel required

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Benefits 

• PTO
• Subsidized health insurance coverage (health, dental, vision) for full time positions
• Basic Life and AD&D
• HSA
• Short-term disability  
• Free gym membership 

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EQUAL OPPORTUNITY EMPLOYER  

UDT is an Equal Opportunity Employer, a drug-free workplace, and complies with ADA regulations as applicable. UDT provides equal employment opportunities to all employees and employment applicants and prohibits discrimination and harassment of any type without regard to race, color,  religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. 

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement,  promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Please note that Crunch Fitness - Undefeated Tribe does not offer visa sponsorship or support visa transfers for this position. Applicants must be authorized to work in the United States without the need for current or future visa sponsorship.

At Crunch Fitness - Undefeated Tribe, we are always on the lookout for exceptional talent to join our team. Some of the roles listed are part of our evergreen hiring strategy , meaning we consistently seek to build a pipeline of qualified candidates. While not all positions may be actively hiring at this time, we encourage you to apply if the role aligns with your career goals. Your application will be considered as opportunities become available.

Join us in making Crunch Fitness the talk of the town! Apply now and be a driving force in transforming lives through fitness.