Digital Analytics Reporting Analyst

Job Description Summary: This Digital Analytics Reporting Analyst will sit on the Digital Analytics team and serve as a key analytics partner across both the e-comm and prospect site sides of the business. The role is centered on working within Adobe Analytics and Amplitude - gathering requirements, building/maintaining reporting, and partnering closely with stakeholders to ensure they get the insights they need. Responsibility Breakdown

• 50%: Hands-on work within Adobe Analytics and Amplitude: building, configuring, and maintaining reporting; supporting net-new tracking and functionality as the team transitions onto the new platforms
• 30%: Stakeholder partnership & requirements gathering: working with ecomm-side stakeholders and prospect-side marketing stakeholders to understand needs, help shape requirements, and oversee that reporting is delivered correctly
• 15%: Ad hoc analytics & acquisition support: responding to leadership-driven acquisition requests and one-off marketing analytics asks on the prospect side
• 5%: Cross-functional collaboration & platform evolution: contributing to the team's learning curve on Amplitude post-migration, partnering with the broader analytics team, and helping shape how reporting evolves under the new platform structure

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to View email address on click.appcast.io learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: Skills and Requirements Web analytics expertise: proven track record working directly inside an analytics platform (not just scripting around it), including building reports, configuring tracking, and supporting net-new functionality Adobe Analytics or Google Analytics experience: hands-on experience required; Adobe strongly preferred given its complexity, but Google Analytics is acceptable as the conceptual foundation translates Stakeholder management & requirements gathering: ability to sit with business stakeholders, understand what they need from the platform, help shape/document those requirements, and translate them into reporting deliverables Reporting ownership: comfortable building and overseeing reporting end-to-end, including QA and ensuring stakeholders actually get what they need Fast-moving, ad hoc environment comfort: particularly supporting acquisition/marketing teams where leadership-driven requests come in frequently Strong communicator: able to "handhold" stakeholders through reporting needs without losing pace -Amplitude experience: not expected (it's a "rethink" tool and the team will learn together post-migration), but a clear plus Mobile analytics familiarity: primary focus is web, but exposure to mobile analytics is valuable given roadmap Analytics platform migration experience: particularly moving off a legacy stack into Adobe and/or Amplitude E-commerce analytics exposure: given the upcoming shop platform go-live Prospect / acquisition marketing analytics background: understanding of top-of-funnel marketing measurement Senior-level judgment: ability to anticipate stakeholder needs, push back constructively, and ask the right questions #J-18808-Ljbffr Insight Global