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Senior Product Marketing Manager

Remotive

Role Description We’re looking for a Product Marketing Manager to own the product narrative, launch strategy, and adoption motion for Mento’s AI-powered coaching platform. This is a hands-on, high-impact PMM role at an early-stage company. You’ll shape how we explain what we’re building, why it matters, and how customers get value from it — across two connected audiences: the HR and L&D leaders who buy coaching solutions, and the coaches and members who experience Mento every day. You’ll work closely with Product, Sales, Customer Success, Coaching, Design, and Growth to bring new capabilities to market, equip customer-facing teams, translate customer insight into sharper positioning, and help customers understand the value of human coaching enhanced by AI. What You’ll Do Own Mento’s product narrative. Define positioning and messaging for Mento’s AI-powered coaching platform. Lead launches that drive enduring engagement. Turn coaching expertise into compelling product stories. Equip customer-facing teams. Drive adoption and expansion. Bring customer and market insight into GTM and Product strategy. Partner with Growth on content and campaigns. Build repeatable AI-first PMM systems. Qualifications Strong B2B product marketing experience in fast-moving environments. 6–9 years of product marketing experience, ideally in B2B software, SaaS, HR tech, L&D, coaching, employee experience, or another complex category. Strong storyteller and clear writer with strong product intuition. Drive launch and adoption through continuous iteration. Customer-obsessed and data-informed. Highly cross-functional. Thoughtful about AI and have an integrated practice. Care about coaching and human development. Comfortable operating at an early-stage company. Benefits Fully remote, with bi-annual team offsites. Competitive salary and equity. Medical, dental, vision, and 401k. Unlimited vacation. Access to your own Mento coach. $500 home office stipend.

Vacancy posted 23 hours ago
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