Senior Marketing Manager - Oncology Marketing & Patient Engagement

Competitive Compensation: $140,000–$170,000 base salary, plus a 10% performance-based bonus. Opportunity to build and lead oncology marketing and patient engagement programs from the ground up across a growing clinical research network. High-impact leadership role focused on oncology marketing, physician relationships, brand development, and patient engagement. Join a rapidly expanding organization with 30+ research sites across 10+ states and significant opportunities for career advancement. Hybrid opportunity based in Los Angeles, with periodic travel to Denver and other expanding oncology research locations. Comprehensive benefits, including 15 days of PTO, 10 paid holidays, medical, dental, and vision insurance, a 4% 401(k) company match, tuition reimbursement, parental leave, and additional benefits. COMPANY Our client is a rapidly growing clinical research organization with more than 30 research sites across 10+ states nationwide. The organization supports clinical trials across multiple therapeutic areas and is making significant investments in expanding its oncology research capabilities. With continued growth planned throughout 2026 and beyond, our client offers an entrepreneurial environment where employees have the opportunity to build new programs, influence strategy, and grow professionally alongside the organization. POSITION Our client is seeking a Senior Manager, Oncology Marketing & Patient Engagement to build and lead marketing initiatives across its expanding oncology clinical research operations. This position will focus heavily on establishing brand awareness, strengthening relationships with referring oncology physicians, developing community engagement programs, and building patient databases to support future clinical trial enrollment. With several research locations starting with little to no existing marketing infrastructure, this is an opportunity for a hands‑on leader to create programs, processes, and strategies from the ground up. The role will work closely with oncology physicians, clinical operations leadership, and executive stakeholders to strengthen the organization's presence in the oncology research community. RESPONSIBILITIES Build Oncology Marketing Programs: Develop and execute marketing and brand awareness strategies for established oncology research locations, newly launched sites, and existing clinical research locations expanding into oncology. Strengthen Physician Engagement: Partner with oncology physicians and clinical leadership to support referral relationships, develop physician-focused educational content, and identify opportunities for speaking engagements and professional outreach. Establish a Digital Presence: Build and manage oncology-focused social media initiatives, educational content, patient stories, and other marketing channels, including the use of AI-assisted tools to support content development. Develop Patient Engagement Infrastructure: Create and expand oncology patient databases, improve CRM capabilities, and develop targeted communication strategies to support patient identification and ongoing engagement. Expand Community Relationships: Build connections with cancer centers, oncology practices, patient advocacy groups, and other healthcare organizations to increase awareness of available clinical trials. Lead Marketing Execution and Performance: Coordinate with research sites, physicians, internal stakeholders, and external vendors to launch initiatives, monitor results, and establish scalable marketing practices across locations. QUALIFICATIONS Bachelor's degree in Marketing, Communications, Healthcare Administration, or a related field. 5+ years of experience in healthcare marketing, clinical research marketing, patient engagement, or a related field, with experience in oncology or another complex therapeutic area required. Strong background in brand development, healthcare marketing strategy, physician engagement, and building marketing programs or campaigns from the ground up. Experience developing digital marketing initiatives, educational content, community partnerships, and patient or customer engagement programs. Familiarity with CRM platforms, patient database development, and healthcare marketing regulations, including IRB review and consent requirements; Salesforce experience is preferred. Excellent relationship‑building, communication, and project management skills, with the ability to work independently, collaborate with oncology physicians and senior leadership, and travel periodically to research locations. #J-18808-Ljbffr