Resch Alys Market-Sales

Research Analyst - Market & Sales Support Target Hospitality | The Woodlands, TX | Full-Time About the Opportunity Target Hospitality is the nation's leader in modular workforce housing solutions, accelerating our expansion within the surging sectors. We seek a savvy and business-minded Research Analyst to empower our sales team with actionable market intelligence. This role is pivotal-your insights on housing supply and demand, market sizing, and strategic trends will directly drive our growth in the designated space. Key Responsibilities * Market Mining & Opportunity Identification * Proactively identify, research, and map new constructions, expansion, and retrofit opportunities nationwide (hyperscalers, colos, developers, EPCs, general/specialty contractors, and strategic partners) * Build and maintain a robust, current database of projects, owners, supply chain participants, and key contacts * Supply & Demand Analytics * Assess and validate housing supply data in target geographies (including hotels, extended stay, RV, modular, and apartment inventory) * Analyze and model demand drivers for workforce housing related to construction sites (workforce counts, project schedules, seasonality, regional trends) * Size demand and forecast growth at the market, submarket, and project level-translating build-out trends into actionable sales opportunities * Market & Pipeline Qualification * Rigorously qualify leads and rank growth opportunities based on ownership, project scale, construction pipeline timing, and labor needs * Partner with sales leadership to develop segmentation, quantification, and prioritization frameworks for the pipeline * Sales Intelligence & Reporting * Aggregate, synthesize, and visualize market and pipeline data into dashboards, heat maps, briefings, and intelligence reports for sales and executive teams * Track competitive activity, contract wins, price points, and market shifts in real estate and workforce housing supply * Support proposal and strategic account planning with the latest data on housing options and infrastructure market trends * Data Management & CRM Optimization * Ensure integrity of lead, market, and opportunity data in CRM * Build and automate reporting on critical sales funnel and market health metrics Who You Are * Demonstrated experience (2+ years) collecting and analyzing real estate data in commercial, multifamily, hospitality, or workforce housing markets * Skilled at mapping housing supply, inventory, and pricing in both urban and rural environments * Experienced in modeling demand drivers and forecast growth, especially relating to large-scale infrastructure development (by region and project) * Background in market research, competitive intelligence, or sales support in B2B or related infrastructure industries * Proficient with spreadsheets (advanced Excel), CRMs (Salesforce or similar), and data visualization/reporting tools * Exceptional written and verbal communication skills; able to turn analysis into clear, concise recommendations * Analytical, resourceful, collaborative, and highly organized * Bachelor's degree in Real Estate, Business, Data Analytics, Economics, Finance, or related field What We Offer * Direct impact on sales success in America's fastest-growing infrastructure sector * Leadership mentorship and significant executive exposure * Highly competitive salary, annual bonus, full benefits available