Social Media Director, Los Angeles

Job Title: Social Media Director Terms: $85,000/year. Permanent, full time, exempt, at-will. Benefits: 100% employer-covered health+dental, vision discounts. 15 days discretionary vacation; 5 days for office closure December/New Year; Federal holidays. Paid sick leave, 6 days/year. 401(k) with 4% employer match. Reports to: ADI President and Vice President (founders) Responsibilities Assist the founders (President, Vice President) with building a new dedicated social media unit for ADI worldwide activities (offices linking US, Latin America, UK, Europe, and ADI Wildlife Sanctuary, South Africa). Create written, graphic, video content, using ADI visual resources, to support our campaigns in the media, social channels, website pages, blogs and elsewhere. Management of ADI social media presence worldwide. Copywriting, editing, curating images, production of videos and clips, for campaigns, posts, websites and news media. Editing written and graphic content from contributors, curating for ADI voice and style and cohesive messaging. Uploading to websites, other channels and platforms. Participate in arrangements, quotes, etc., for building new website. Works with founders on short and long term content strategy and planning, including rapid-response plan for breaking news. Building engagement, growth, marketing, brand awareness, development of websites and other online presence. Who should apply You have excellent copywriting, editing and verbal communication skills, you understand copyright requirements. You have at least 3 years’ experience in content creation and social media work, (copywriting, editing, curating photos, some video production). A storyteller, you are skilled with graphics and video; proven success (please provide links) You understand the importance of strategic planning, social media dynamics, audience behavior, trends, and understanding the different social media platforms. You understand SEO and web traffic metrics, and you are proficient with social media marketing tools. You understand the analytics; you can measure the results of social media campaigns, convey results to others; summarize and provide opinions for founders and board members. You have experience in animal rights campaigns and advocacy, either professional or voluntary (provide links). You are ready to lead and support a new dedicated social media team, working across continents and time zones to change the world for animals. Skills required Educated to degree level in relevant field(s); marketing, communications, graphic design, video editing; proven writing and content creation skills (links as above) Committed animal rights advocate, you understand the importance of consistent and coherent public messaging; you can demonstrate a grasp of ADI campaigns, general animal rights, wildlife and environmental protection issues. Excellent knowledge of MS, Canva and/or other graphics programs, digital, online research services (NB: ChatGPT writing is not permitted in place of your own work). You are organized, creative, resourceful; a planner, you can deliver objectives, with good leadership skills. You understand and can manage the daily schedule for the 24/7 media and social media environment, staff rotas, weekends and time off. You are reliable, able to work both independently and collaboratively. A plant-based lifestyle preferred. #J-18808-Ljbffr Animal Defenders International