Senior manager
Randstad
The Senior Manager, Category Commercial, will lead Category Commercial for Silk and So Delicious Plant-based Yogurt and Plant-Based Functionals across all channels to translate BU objectives and strategies into sales and channel specific strategies and objectives that drive the quadruple win and sustainable, profitable growth in the BU. Success requires the ability to translate category insights into action, partner closely with Brand, Sales, Finance, Supply Chain, and RGM, and influence stakeholders across functions to deliver high-impact commercial plans. The Senior Manager must balance strategic thinking with solid operational excellence, ensuring both near-term delivery and long-term brand and category growth. This position is 100% Remote. Qualifications:
- Bachelor's degree required
- Ability to understand shopper/consumer insights and performance analytics, translate into customer friendly language
- 5-10+ years of progressive experience in CPG, preferably in commercial, category, broker management, Category Management or customer-facing roles.
- Demonstrated success leading cross-functional initiatives, influencing without authority, and delivering measurable business results.
- Strong command of syndicated data (e.g., Circana/IRI, Nielsen), financial analysis, and delivering insight-driven communication.
- Proven ability to build strategic relationships with internal teams and customer partners.
shift: First
work hours: 8 AM - 5 PM
education: Bachelors Responsibilities
- Drive consumer and customer centric strategies that are inherently commercial in the BU, driving prioritization clarity across the marketplace via channel/customer segmentation.
- Lead commercial planning in segment -including selling stories, assortment recommendations, long range planning -in partnership with Sales and Revenue Growth Management.
- Ensure strategy to action through robust action plans within BU Sources of Growth; and translation to customer plans via channel playbooks, Plan Alignment Meetings, ECR and IBP.
- Serve as a central sales voice in cross-functional forums by synthesizing insights from consumer trends, syndicated data, competitive intelligence, and customer performance.
- Partner with Brand and cross-functional teams to assess business cases, size new opportunities, support innovation launches, and build execution tracker for performance against expectations.
- Collaborate with Finance, Demand Planning, and Supply Chain to ensure accurate forecasting, alignment to financial targets, and service levels across key customers.
- Driving robust performance management routines via BU and Sales MBR against action plans and impact. "Did we do what we said we would do? Did we execute to specification? Is the impact in line with expectations? What do we need to accelerate, pivot or execute differently?"
- CPG
- broker management
- Consumer Insights
- Category Analysis
- Financial Analysis
- Nielsen
- Years of experience: 5 years
- Experience level: Experienced
Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status. At Randstad, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact View email address on click.appcast.io. Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Randstad offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility). This posting is open for thirty (30) days. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
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