Events Specialist (Hybrid)
GN Group
Overview Position: Events Specialist Reports to Title: Director of Event Management Department/Division: Marketing Primary Work Location: Shakopee, MN The Events Specialist plans and delivers high‑quality customer and internal events that support ReSound’s Commercial and Government Services teams. Working under the direction of the Director of Event Management, this role owns selected events end‑to‑end and supports larger programs. The Events Specialist partners with internal stakeholders (Sales, Marketing, Product, Training and Leadership) to understand objectives, target audiences, and key messages, and translates these into clear event concepts, detailed plans, and smooth on‑site execution. The role coordinates venues, vendors, logistics, registration, and attendee communications to ensure every event is professionally executed, on brand, and within budget. This position is anchored in our North American HQ for Hearing, and works in a Hybrid fashion out of our current location in Shakopee MN. If you thrive in a high‑pace, dynamic, and collaborative environment and are driven by the pursuit of excellence centered around our customers then you may be a good fit for the team and we’d love to hear from you. Responsibilities Planning & Stakeholder Collaboration: Partner with internal stakeholders and leadership to clarify event objectives, target audiences and key messages, and translate them into effective event concepts and experiences. Own the creation of comprehensive event plans, timelines and run‑of‑show documents for conferences, customer events, trade shows, product launches and internal meetings. Lead end‑to‑end planning and delivery of assigned events, ensuring all milestones, dependencies and risks are proactively identified, communicated and managed. Event Execution & Logistics: Oversee event registration and attendee management, including invitations, RSVPs and all attendee communications, ensuring a professional and consistent experience. Direct and coordinate logistics such as venue selection, catering, AV, décor, entertainment, transportation and accommodation, negotiating cost‑effective solutions while maintaining quality standards. Ensure all event elements (signage, presentations, branding, materials, etc.) are produced accurately, on time and in full compliance with GN brand standards and guidelines. Lead on‑site execution, including set‑up, vendor and internal team coordination, live show calling/run‑of‑show management, troubleshooting and tear down, acting as the primary on‑site decision‑maker for assigned events. Budget Management: Manage event budgets within approved thresholds, tracking costs, and identifying opportunities for savings or optimization without compromising experience or quality. Provide input to the Director of Events on budget planning, vendor performance and opportunities for framework agreements or process improvements. Cross‑Functional Leadership & Communication: Serve as the primary point of contact for internal stakeholders, leadership and external partners on assigned events, providing clear, timely updates and managing expectations throughout the event lifecycle. Coordinate and align cross‑functional teams (Sales, Marketing, Product Management, Training and others) to deliver cohesive, customer‑centric event experiences that support commercial and brand objectives. Collaborate with Marketing/Communications to develop and execute event promotion plans, including email campaigns, social media, invitations and supporting collateral. Measurement, Continuous Improvement & Team Contribution: Conduct post‑event evaluations and recommend concrete improvements for future events. Identify and implement enhancements to event processes, tools and templates to drive efficiency, consistency and quality across the events portfolio. Share best practices, tools and lessons learned with the broader events team. Qualifications Competencies (Knowledge and Skills): Excellent written and verbal communication skills. Ability to manage multiple priorities, work under pressure, and meet tight deadlines. Strong vendor relationship management skills. Creative mindset with the ability to translate business goals into event experiences. Professional, calm and solution‑oriented approach in high‑pressure situations. Strong interpersonal skills with the ability to work effectively across functions and at all organizational levels. Ability to think strategically, prioritize tasks and oversee execution with attention to detail. Strong decision‑making skills and a willingness to adapt with changing priorities. Proficiency with event management and registration platforms (e.g., Cvent, Eventbrite or similar). Comfortable with collaboration and productivity tools (e.g., Microsoft 365, Teams, PowerPoint, Excel, Word, Outlook, Asana). Knowledge of customer relationship management (CRM) and sales channels is preferred. Proven track record managing multiple events simultaneously. Demonstrated ability to partner with stakeholders, manage competing priorities and make sound decisions under time pressure. Desired Qualifications: Education — Bachelor’s degree in event management, marketing, communications, hospitality, business, or related field. Experience — 3+ years of experience in planning and executing industry events (conferences, tradeshows, internal meetings). Project Management experience is preferred. Administrative experience is preferred. Experience in medical device and/or hearing industry a plus. Travel & Working Conditions Travel: 10% (Ability to travel for site visits, and on‑site event management as needed.) Working Environment: Hybrid — Combination of office and remote work, 3+ days in office per week. Physical Demands: Sitting, standing, typing, occasional lifting and carrying. Position Type and Expected Hours of Work: Standard business hours Monday – Friday. At times, role may require evening, early morning, and weekend work depending on event schedules. Additional Information Direct reports: N/A | Indirect reports: N/A #J-18808-Ljbffr GN Group
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