Paid Social Manager

About the Role As a Paid Social Manager, you will lead the strategy, execution, and optimization of paid social campaigns across key platforms, working closely with cross‑functional strategists and global teammates. You’ll own performance on social channels end to end, mentor a small team, and act as a trusted partner to clients—translating business goals into high‑impact paid social strategies that drive measurable results. Your ability to balance hands‑on platform expertise with people leadership and client communication will be critical to the success and growth of both campaigns and the team. Responsibilities Manage and mentor a team of one to two paid social buyers or strategists Own the planning, execution, and optimization of paid social campaigns across platforms such as Meta (Facebook/Instagram), TikTok, LinkedIn, Snapchat, and other emerging social channels Proactively dive deep into each paid social platform to understand day‑to‑day performance drivers, creative impact, audience signals, and algorithm changes Develop and maintain strong client relationships, ensuring paid social strategies align with client goals and consistently deliver results Collaborate with internal teams (creative, strategy, analytics) and external partners to build and execute innovative, social‑first media strategies Partner with global teammates, including North America, to align on paid social strategy, testing frameworks, and best practices across regions Analyze campaign performance and attribution data to surface actionable insights and optimization opportunities Continuously refine and improve paid social processes, documentation, and workflows to drive team efficiency and performance Stay up to date on paid social trends, platform updates, ad formats, creative best practices, and privacy changes impacting performance Requirements 3+ years of hands‑on experience managing paid social campaigns (Meta Ads required; experience with TikTok, LinkedIn, Snapchat, or other platforms strongly preferred) Agency experience highly preferred Proven experience owning performance and optimization for paid social campaigns at scale Previous experience in a managerial or supervisory role Strong client relationship management and communication skills, with the ability to clearly explain performance and strategy Strategic and analytical mindset with strong attention to detail Familiarity with paid social tools and analytics platforms such as Meta Ads Manager, TikTok Ads Manager, Google Analytics, and reporting dashboards Bachelor’s degree in marketing, communications, or a related field Ability to prioritize your own work and guide team priorities based on client needs Benefits We offer a competitive salary and benefits based on education, experience, and skills level, including: Unlimited vacation policy Monthly Phone Stipend Comprehensive Medical, Dental, and Vision insurance options 401(K) plan with matching Dog friendly office Hybrid work opportunity Professional Development Program Bonus Perk - $50/week Seamless allowance Total compensation based on education, experience, and skills level ($63,900–$147,400) Level 1 – $63,900–$82,760 Possesses essential capabilities. Level 2 – $82,760–$98,920 Possesses developing capabilities. Level 3 – $98,920–$115,080 Possesses notable capabilities. Level 4 – $115,080–$131,240 Possesses strong capabilities. Level 5 – $131,240–$147,400 Possesses advanced capabilities. Locations New York City: 43-01 22nd St, Suite 602, Queens, NY 11101, United States Bogotá: WeWork Av. Carrera 19 #100-45 Usaquén, Piso (Floor) 10, Bogotá, Distrito Capital de Bogotá 110111, Colombia Mexico City: Av. Insurgentes Sur 1082, Piso (Floor) 2, Oficina 2008, Ciudad de México, CDMX 03100, México #J-18808-Ljbffr Agencywithin