Regional Social Media Manager

Regional Social Media Manager Job Description Overview There are over 80 colleges and universities in the state of Michigan, with nearly half a million students. Founded in 2024, For Michigan organizes students across the state to turn out in critical statewide elections. In 2024, our program broke campus turnout records, with more votes cast in campus precincts than in 2020, 2016, or 2012. Building on that success, For Michigan’s 2026 campus mobilization program is investing in full-time organizers, paid student organizing and content creator fellows. Our goal is to empower thousands of students to lead their peers in registering, pledging, and voting—ensuring historic youth turnout in the 2026 midterms. About the Role For Michigan is hiring five (5) Regional Social Media Managers to join our growing digital team for the 2026 cycle. This is an entry level-to-early career role for digital professionals ready to take ownership of accounts, manage up to 15 Content Creator fellows, and assist them in shaping content. With the end goal of helping scale one of the most ambitious youth turnout programs in the country, For Michigan’s Social Media Managers will play a key role in managing and producing high-performing content across platforms, supporting student content creators, and ensuring our digital presence is culturally fluent, responsive, and rooted in campus organizing. You will collaborate closely with the Digital Director, Deputy Digital Director/Social Platforms Director, organizers, and student Content Creator Fellows to engage young people in a way that feels authentic, timely, and powerful. What You’ll Do Account Ownership & Growth Manage and grow assigned Instagram, TikTok, and emerging platform accounts Build weekly content plans aligned with organizing and election phases Track performance and adjust strategy based on analytics Content Creation & Rapid Response Write sharp, platform-native copy for social and SMS Film and edit short-form video content Produce graphics and storytelling assets Identify trends and deploy rapid-response content in real time Translate field organizing into compelling digital stories Fellow Management Manage and coach up to 15 Content Creator Fellows for one-to-two of regions Provide feedback, ensure message discipline, and maintain quality control Help scale the For Michigan Student Creator Network Collaboration & Reporting Work cross-functionally with organizing, data, and voter protection teams Pull engagement reports and maintain performance dashboards Who You Are 1 – 3 years of experience in digital communications, campaigns, advocacy, or content creation Strong writer with sharp political instincts and attention to detail Comfortable owning accounts and making day-to-day publishing decisions Highly online and culturally fluent in youth spaces Organized, fast-moving, and comfortable in a high-pressure political environment Passionate about youth civic engagement Have a strong understanding or willingness to learn about ballot initiatives/c3/c4/PAC regulations for social media Strong Plus Experience managing brand or political social accounts Proficiency in a short-form video editing software (CapCut, Premiere, Final Cut, etc.) Graphic design skills (Canva, Adobe Suite, etc.) Familiarity with analytics tools, spreadsheets, or reporting dashboards Experience in political campaigns, voter engagement, or campus organizing Job Details The compensation for this role ranges from $4,250-$5,000 commensurate with experience and includes a generous benefits package. This position is at-will, terminable at any time with or without cause. This role requires sitting at a desk for long periods of time, and will require frequent regional travel across the state of Michigan. This is an in-office position based in Metro Detroit. The start date for this position will be on July 6th, 2026. We are an equal opportunity employer committed to a diverse, inclusive, and equitable workplace. We do not discriminate on the basis of race, color, creed, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, veteran status or any other protected category under local, state or federal law. We see diversity of all kinds as essential to doing our work well. We strive to build a team that reflects the diverse composition of America itself. We strongly encourage applications from structurally marginalized and under-represented communities and experiences to apply. #J-18808-Ljbffr The Fairness Project