Marketing Platform Manager
We are Buchanan
About the job
Our client is a highly regarded global law firm known for its innovative approach, sophisticated client base, and forward-thinking culture. They are looking for a Marketing Platform Manager to take ownership of a critical part of their marketing technology ecosystem, with significant exposure to automation, AI, and digital strategy.
This role will be hybrid and can sit in NYC, D.C., Boston, SF, Palo Alto, Santa Monica, or Seattle.
Key Responsibilities:
- Own the firm’s email marketing platform, including campaign builds, templates, automations, segmentation, lead scoring, testing, and performance reporting.
- Manage system integrations and data integrity across the marketing technology stack, including Salesforce and event platforms, while troubleshooting sync and integration issues.
- Build and improve AI-enabled and agentic workflows designed to automate repetitive marketing processes and increase efficiency across the platform ecosystem.
- Partner with internal technology teams, marketing stakeholders, vendors, and consultants to diagnose issues, improve systems, and identify opportunities for optimization.
- Play a key role in the continued evolution of the firm’s marketing technology and digital infrastructure, with the opportunity to work at the intersection of marketing, technology, data, and AI.
Key Qualifications:
- 8+ years of advanced email marketing platform administration experience
- Advanced Marketo expertise and strong understanding of Salesforce integrations
- Experience troubleshooting marketing technology integrations and maintaining data governance
- Experience building or configuring AI/LLM-based workflows or agents
- Law firm or professional services marketing technology experience strongly preferred
Vacancy posted 2 days ago
Similar jobs that could be interesting for youBased on the Marketing Platform Manager in New York, NY vacancy
- ...Responsibilities: Develop and execute data-driven marketing strategies to increase user acquisition,... ...and maintain a competitive edge Manage and optimize our social media presence,... ...and engaging brand voice across platforms Contribute to the development of our...PlatformFull time
Cheez
New York, NY20 hours ago - ...ecosystem, transforming how 350K+ dealers market and sell vehicles across the Globe.... ...Retail Suite We’re looking for a Marketing Manager who can build a bold, authentic, and trustworthy... ...AI/ML solutions or automotive data platforms Exposure to Dealer.com, CDK, Reynolds &...PlatformWork at office
Spyne
New York, NY20 hours ago $180k - $220k
...sports fans across YouTube, podcasts, social platforms, and live experiences. We're... ...Role We're hiring a Brand Sponsorships Manager to join our Sales team. This is a high-... ...Sponsorship Sales and collaborate closely with marketing, production, and talent to help brands...PlatformWork at officeLocal areaJomboy Media
New York, NY1 day ago- ...Attentive is hiring a senior product leader to own the autonomous Marketing Agent, shaping product strategy and execution with AI/ML depth. You will collaborate with engineering, research, design, data science, GTM, and customers to define the product and drive it to market...Platform
Attentive
New York, NY20 hours ago - ...growing, private equity-backed direct-to-consumer telemedicine platform redefining personalized healthcare through a seamless,... ...expansion, it is investing in a senior, hands-on Head of Brand Marketing to build and lead its brand, creative, and consumer-facing marketing...PlatformRemote work
Brainworks
New York, NY1 day ago - ...BHSDM is seeking a Brand & Digital Marketing Manager to strengthen the division’s brand presence, expand its digital reach, and develop compelling... ...and digital campaigns Proficiency in relevant marketing platforms and tools including email marketing systems, social media...PlatformFull timeWork at office
Brown Harris Stevens Development Marketing
New York, NY4 days ago - ...Amazon Web Services, Inc. is seeking an Email Marketing Manager to own end-to-end email campaigns for global event programs. You will build... ...with campaign managers, content, localization, and platform teams to raise the bar on email quality at scale while analyzing...Platform
Amazon
New York, NY4 days ago $105.79k - $141.05k
...join us today. The Role The Customer Insights Manager is a key contributor within the Marketing organization, responsible for delivering Lumen's Enterprise... ...with business intelligence and data visualization platforms such as Power BI, and with SQL for joining disparate...PlatformFull timeTemporary workWork from homeLumen
New York, NY20 hours ago$202k - $263k
...Reporting to the Head of Marketing, the VP of Growth Marketing is a strategic leader responsible... ...across client accounts. Manage the creation and optimization of upselling... ...with Eloqua (or other marketing automation platform), Salesforce, and Account-Based Technology...PlatformFinancial Narrative
New York, NY20 hours ago- ...Product and Brand Marketing Manager Position Overview We are seeking a high-energy, results-driven Product and Brand Marketing Manager... ...CRM systems (e.g., Salesforce) and marketing automation platforms (e.g., HubSpot, Pardot, or Marketo). Experience with...PlatformFull timeWork at officeImmediate start
RightPro Staffing
New York, NY2 days ago $165k - $205k
...seeking a strategic, creative, and relationship-driven Senior Marketing Manager of Brand Engagement & A&D (Architecture & Design)... ...Suite and familiarity with various web, email, and social media platforms and associated analytics tools (Salesforce Marketing Cloud,...PlatformWork experience placementH1bImmediate startWorldwideFlexible hoursLutron Electronics
New York, NY2 days ago- ...Growth Marketing Manager, ODDITY’s Brand 4 We’re looking for a Growth Marketing Manager to join the team building ODDITY’s fourth brand.... ...and repeat purchase—to support sustainable growth. Monitor platform changes, market trends, and emerging growth opportunities, and...PlatformFull timeWork at officeWork from homeMonday to Friday
ODDITY
New York, NY2 days ago - ...Associate Director of Talent Strategy A Senior Paid Search Manager develops and executes paid search strategies, manages campaigns and... ...Experience Technical proficiency: Strong experience in paid search platforms, including Google Ads, and proficiency with analytics tools...PlatformFull time
SourceLab Search
New York, NY1 day ago - ...Marketing Manager – Brand Strategy & CRM About the Role Are you a rare hybrid marketer who loves high-level brand storytelling but isn't... ...able to independently develop and validate targeting logic. Platform Experience: Hands-on experience with CRM and data tools like...Platform
Global Channel Management
New York, NY2 days ago $65 per hour
...Omnichannel Marketing Manager (Commerce Focus) Location: New Jersey/NYC based with 1 day a week onsite preferred, OR OPEN TO REMOTE EST TIME... ..., and optimize retail media and search campaigns across key platforms such as Amazon Ads, Walmart Connect, Roundel, KPM, and...PlatformContract workSeasonal workRemote work1 day per weekLinkedIn
New York, NY22 hours ago- ...energy transition and environmental commodity markets. Since 2008, we have offered integrated and innovative revenue hedging, risk management, and market advisory solutions to a... ...(Canva, Figma, or similar) and email/CRM platforms ~ Bonus: familiarity with financial services...PlatformFull time
Karbone
New York, NY2 days ago - ...journey. In this remote position, you will build strategies to ensure Pros succeed on the platform, creating messaging that fosters trust and motivation. Key responsibilities include managing in-product communication, community engagement, and help content. Ideal candidates...PlatformRemote workFlexible hours
LawnStarter
New York, NY20 hours ago - ...FundGuard is hiring an Event Marketing Manager to plan and execute global events as a crucial driver of measurable lead generation, pipeline... ...is the AI-powered, cloud-native investment accounting platform redefining how asset managers and fund administrators operate...Platform
Financial Narrative
New York, NY4 days ago - ...Baseten is seeking a seasoned Product Marketing leader to own the messaging for our inference and platform capabilities, including autoscaling, routing, and observability. You will translate dense infrastructure work into compelling buyer narratives for ML and platform...Platform
Baseten
New York, NY3 days ago - ***THIS IS NOT A JOB WITH FORCEBRANDS Integrated Marketing Manager | Beauty & Consumer Goods Location: Atlanta, GA preferred | Open... ...cohesive storytelling across retail, e-commerce, and social platforms. Monitor campaign performance, consumer trends, and competitive...PlatformSeasonal work
Force Brands
New York, NY1 day ago - ...Ashland in the United States is seeking a Strategic Regional Marketing Manager to lead North American marketing strategy within the Life... ...market development with opportunities to influence global strategy and commercialization across product platforms. #J-18808-Ljbffr...Platform
Ashland
New York, NY1 day ago - ...processing medical records at scale and in real time. Our platform is trusted by 4 of the top 10 Best Hospitals for Cancer... ...documents each month. The Role We're hiring a Event Marketing Manager to own how Triomics shows up in the real world: conferences,...PlatformFull time
Triomics
New York, NY3 days ago - ...Seismic is seeking a Vice President of Product Marketing to define how its expanded portfolio comes together in the market. You will own the product and platform narrative, positioning, messaging, launches, and pricing for a multi-product portfolio. The role requires...Platform
Cacheflow Inc.
New York, NY20 hours ago $80k - $100k
...About the job Role: Marketing Manager Company: Public Opinion Productions Location: New York City, in person The Company Public Opinion Productions... ...-led, audience-first, and designed to resonate across platforms. The Role We are hiring a Marketing Manager who can...PlatformThe Publish Press
New York, NY2 days ago- ...information. Position Summary: Inman is seeking an experienced marketing manager to join the team, focusing on event marketing. This role is... ..., Unbounce, Sailthru (or other Marketing Automation Platforms), Canva, Google Analytics, Google Drive and Adobe Creative Suite...PlatformFull time
Inman News
New York, NY3 days ago - ...NPR in New York City is seeking a Vice President of Marketing to lead strategy and execution across podcasts, programs, and platforms. Reporting to the CMO, you will manage a multidisciplinary team and drive audience growth, brand alignment, and cross‑channel engagement...Platform
RadioJobs
New York, NY3 days ago - Southern Hobby Distribution, LLC is seeking a Senior Manager, Marketing who will lead marketing efforts for the Southern Hobby and Sales First... ...campaigns and manage brand presence across various digital platforms. The ideal candidate has 7-10 years of marketing experience,...PlatformRemote job
€65k - €75k per year
...MEDITERRANEAN MARKET MANAGER Spain · Portugal · Italy Remote (Spain) | Full-time About Triptease Triptease is on a mission to level the... ...bookings, improve margins, and own their guest relationships. Our platform combines proprietary hotel data, AI-driven marketing tools,...PlatformFull timeLocal areaRemote workTriptease
New York, NY3 days ago- ...Forvis Mazars, LLP is seeking a Regional Marketing Associate to support the managing partner, industry leaders, and marketing and business development... ...contributing to client-centric marketing practices and maintaining knowledge of platforms and tools. #J-18808-Ljbffr...Platform
Forvis Mazars, LLP
New York, NY4 days ago - ...Hudson Yards, NY The firm is seeking a results-driven Email Marketing and Automation Manager with deep Salesforce Marketing Cloud expertise to lead... ...campaigns in both the Pardot and Salesforce Marketing Cloud platform, including setup, testing, deployment, and reporting....PlatformTemporary workWork at officeFlexible hours
PRI Technology
New York, NY3 days ago
Do you want to receive more vacancies?
Subscribe and receive similar vacancies to Marketing Platform Manager. Be the first to apply!
Related searches
- software marketing manager New York, NY
- interactive marketing manager New York, NY
- education marketing manager New York, NY
- marketing manager New York, NY
- senior email marketing manager New York, NY
- marketing outreach manager New York, NY
- director strategic marketing New York, NY
- marketing manager healthcare New York, NY
- market sales manager New York, NY
- director capital markets New York, NY