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Digital Marketing Manager

$161.8k - $182.27k

Initial Therapeutics, Inc.

Digital Marketing Manager Job Overview Takeda Pharmaceuticals U.S.A., Inc. is seeking a Digital Marketing Manager to drive the excellence of digital products and services across the enterprise, reshape strategies and tactics when necessary, and lead cross‑functional teams to co‑create innovation projects with employees, strategic partners and vendors. The role supports digital business development by maintaining industry‑leading competitive intelligence, modeling commercial feasibility, and preparing actionable analysis and insights for executive decision‑making. Location & Work Arrangement Cambridge, MA. Up to 80% remote work allowed. Up to 5% travel for conferences expected. Key Responsibilities Drive timely project execution across the enterprise, ensuring excellence of digital products and services. Reshape strategies and tactics when necessary and lead cross‑functional teams. Support digital business development by maintaining industry‑leading competitive intelligence and decision‑support tools. Plan, maintain, and benchmark digital competitive intelligence infrastructure and service offerings. Prepare high‑quality, actionable analysis and insights on targeted topics, delivering reports, presentations, and briefings to support executive decision‑making. Ensure wide utilization of digital health competitive intelligence and analytic capabilities across Data, Digital & Technology leadership, Business Unit leadership, R&D and Medical Affairs. Maintain updated competitive intelligence tracking key technology, industry, and business trends. Collaborate across functions to identify and prioritize business intelligence needs, proactively develop new case studies, and enhance digital analysis. Contribute as program manager to the execution of internal innovation programs, overseeing grant funding allocation and spending, and collaborating closely with Finance to maintain budget and optimize resources. Support planning and execution of external engagements with key communities and events to strengthen strategic intelligence, scouting, and partnerships. Assess new partnerships, benchmark, conduct due diligence, and develop partnership models for partner/build/buy decisions. Support the management of strategic partnership deal flow by assessing new partnerships and conducting due diligence and benchmark analysis. Qualifications Master’s degree in Innovation and Management or a related field plus at least 4 years of related experience. Experience developing a company‑wide Salesforce instance to coordinate strategic partnership deal flows and leveraging advanced AI for automation and analysis. Experience developing scientific, technical, or business innovations from idea to startup to market (project management). Experience in strategic partnership and alliance management, including due diligence on external partners of varying maturity levels. Experience in business analysis, technology and innovation scouting. Benefits Medical, dental, and vision insurance (U.S. employees). 401(k) retirement plan. Paid time off and sick leave. Company holidays. Incentive compensation programs. Other benefits offered under company policies. Compensation Full time. Salary range: $161,803 to $182,270 per year. Application Qualified applicants can apply at Please reference job #R0183238. EOE. Any individual may provide documentary evidence bearing on this application with information on available workers and wages and working conditions to the Certifying Officer, U.S. Department of Labor, Employment and Training Administration, Office of Foreign Labor Certification, 200 Constitution Avenue, NW, Room N‑5311, Washington, DC20210. Additional Information Locations: Boston, MA. Worker type: Employee. Worker sub‑type: Regular. Time type: Full time. #J-18808-Ljbffr

Vacancy posted 1 day ago
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