Marketing Specialist - Social Media & Events

Job Description

Job Description

Description:

Job Title: Marketing Specialist – Social Media & Events

Department: Marketing

Reports To: Senior Marketing Manager

Employment Status: Fulltime

FLSA Status: Exempt

Effective Date: 7/20/2026

About Us

Meditology Services is a top-ranked provider of information risk management, cybersecurity, privacy, and regulatory compliance consulting services exclusively for healthcare organizations. We service hundreds of healthcare clients coast-to-coast. Our core values are rooted in accountability, quality, adaptability, collaboration, and drive.

Position Description:

Meditology is seeking a detail-oriented and proactive Marketing Specialist to own execution of the marketing content calendar and event/sponsorship program, with a strong focus on content, social media, and event marketing. This role plays a key part in driving the day-to-day activities that keep our marketing engine running — from owning the content calendar and coordinating LinkedIn campaigns, to identifying, negotiating, and executing conferences, trade shows, and sponsorships — while also contributing to broader marketing operations and campaigns.

Following an initial 90-day onboarding period, this role is expected to operate with significant autonomy, executing the Digital Content Calendar and Event Planning program end-to-end with limited day-to-day involvement from the Sr. Marketing Manager, and exercising independent judgment to make decisions in accordance with Meditology's business needs and value-creation priorities. The ideal candidate is organized, collaborative, and comfortable exercising independent judgment while juggling multiple projects and deadlines in a fast-paced environment.

Responsibilities include:

Content Calendar Ownership

• Own and execute the marketing content calendar; following the initial 90-day period, independently determine content priorities, sequencing, and publication timing in line with Meditology's business objectives.

• Partner with the Sr. Marketing Manager and content planning tools to develop content, including but not limited to blogs, infographics, white papers, and checklists.

• Coordinate deadlines for blogs, social media, email campaigns, webinars, and other marketing initiatives.

• Conduct content reviews with internal subject matter experts.

• Ensure content moves through the review and approval process on schedule.

• Exercise final approval and publishing authority over monthly social media content, using independent judgment to determine what content best serves audience engagement and business goals.

Social Media Coordination

• Prepare and schedule LinkedIn content.

• Determine and execute LinkedIn boost strategy within approved budget parameters.

• Monitor engagement and compile monthly performance metrics, using judgment to recommend adjustments to future content and spend.

Event & Sponsorship Program Ownership

• Independently research, evaluate, and select the conferences, trade shows, webinars, sponsorships, and speaking engagements that align with Meditology's target audience and business goals, and decide on Meditology's participation.

• Own event logistics end-to-end, including registrations, shipping, promotional materials, vendor communication, and event timelines.

• Create and maintain a project plan with a task timeline for each event to ensure all deliverables and deadlines are met.

• Negotiate contract terms, pricing, and sponsorship packages with event vendors and venues within an approved budget, exercising independent judgment to commit the company to agreements without case-by-case pre-approval.

• Work with Sales and Delivery teams to coordinate pre-event and post-event outreach.

• Compile post-event summaries and performance metrics, and make recommendations on which events to repeat, adjust, or discontinue — feeding directly into Meditology's annual event strategy.

• Following the initial 90-day period, lead execution of Meditology's annual event strategy with limited day-to-day involvement from the Sr. Marketing Manager.

Marketing Support

• Maintain and organize marketing assets and resource libraries.

• Assist with the execution and maintenance of HubSpot marketing initiatives, including emails, landing pages, forms, and event contacts.

• Support day-to-day marketing operations and special projects as assigned.

• Assist with the execution of marketing campaigns as directed.

• Learn and stay current on AI tools that support work automation and increase productivity (e.g., Claude).

Autonomy & Decision-Making

• During the first 90 days, this role will work closely with the Sr. Marketing Manager to learn Meditology's brand standards, approved budget parameters, and business priorities.

• After the initial 90-day period, the Specialist is expected to run the Digital Content Calendar and Event Planning function with limited day-to-day oversight, exercising independent judgment to determine which content, events, and vendor commitments best serve Meditology's business needs and value-creation objectives.

• Escalation to the Sr. Marketing Manager is expected only for matters outside approved budget, brand standards, or established business priorities.

Requirements:

Education & Experience

• Bachelor's degree in Marketing, Communications, Business, or a related field preferred.

• 1–3 years of experience in a marketing, social media, communications, or event coordination role.

• Experience in a B2B, healthcare, or professional services environment is a plus.

• Experience working with HubSpot (or a similar marketing automation/CRM platform).

Skills & Competencies

• Strong organizational skills with the ability to manage multiple projects and deadlines simultaneously.

• Excellent written and verbal communication skills.

• Demonstrated ability to exercise independent judgment and make decisions in a fast-paced, evolving environment.

• Working knowledge of LinkedIn content scheduling and paid campaign/boost basics.

• Comfortable managing marketing initiatives within HubSpot (emails, forms, contact/list management).

• Experience coordinating logistics for events, conferences, or trade shows preferred.

• Strong research skills to identify relevant industry events and evaluate their value/fit for Meditology.

• Comfortable working cross-functionally with Sales, Marketing, and external vendors.

• Proficiency in Microsoft Office.

• Curiosity and adaptability toward learning new marketing and AI-driven productivity tools.

Pay Range: Based on Experience, $70,000-$80,000

Physical Requirements:

· Prolonged periods of sitting at a desk and working on a computer.

· Must be able to lift up to 15 pounds at times.

Meditology Services and CORL Technologies is an equal opportunity employer. The company does not discriminate in employment and provides equal employment opportunities to all employees and applicants for employment without regard to race, color, ancestry, national origin, gender, pregnancy, sexual orientation, gender identity, marital status, religion, age, disability, results of genetic testing, service in the military or any other trait that is protected under local, state or federal law. Equal employment opportunity applies to all terms and conditions of employment, including hiring, placement, promotion, termination, layoff, recall, transfer, leave of absence, compensation, and training.