Integrated Campaign Manager - DISH GTM

Job Description

Job Description

Company Summary

EchoStar is reimagining the future of connectivity. Our business reach spans satellite television service, live-streaming and on-demand programming, smart home installation services, mobile plans and products.

Today, our brands include Boost Mobile, DISH TV, Gen Mobile, Hughes and Sling TV.

Our marketing and advertising teams bring a unique blend of skills to tell the DISH and Sling story. Whether coordinating high-level messaging for the C-suite, interacting with journalists to drive breaking news or launching a campaign around our latest innovation, our team lends their voice to the future of communication.

Job Duties and Responsibilities

This role addresses the complexity of modern multi-channel marketing by transforming high-level business goals into flawlessly executed campaign roadmaps. Success requires bridging the gap between strategy and execution, ensuring that media, creative, and data converge to fuel the company's primary acquisition engine. By orchestrating synchronization across a matrixed organization, this individual resolves operational friction and drives brand growth within a rapidly shifting competitive category.

What Success Looks Like (Objectives)

• Architecting comprehensive 6-month and quarterly initiative briefs that define strategic parameters for media teams to build high-performing integrated plans

• Ensuring every campaign and tactic remains aligned with overarching business priorities and brand strategy to serve as the organizational "north star"

• Converting high-level acquisition goals into detailed executional roadmaps while proactively navigating bottlenecks and cross-functional dependencies

• Owning the master Go-To-Market calendar to orchestrate the synchronization of campaigns, offers, and tests across the entire marketing funnel

• Analyzing campaign and business performance data to extract actionable insights that directly refine and optimize future GTM initiatives

• Leveraging AI-driven productivity tools to streamline project documentation and campaign reporting for enhanced organizational clarity and speed

Skills, Experience and RequirementsCore Skills and Competencies (What you’ll bring)

• Significant experience driving results across the entire customer journey, specifically within brand development, digital strategy, and direct response

• The ability to navigate and influence a matrixed organization through collaboration with Initiative Leads, Acquisition Strategy, and external agencies

• Sophisticated narrative and presentation skills tailored for distilling complex marketing operations into compelling stories for executive leadership

• Exceptional operational agility and a solution-oriented approach to managing complex project timelines in high-velocity environments

• Advanced data interpretation skills that move beyond reporting to provide actionable recommendations based on sophisticated marketing metrics

• AI application skills, specifically the ability to use generative AI to enhance creative briefing, market research, and operational efficiency

Minimum Requirements

• Bachelor’s Degree in Marketing, Communications, Business, or a related field

• Critical experience as a marketing generalist with a proven track record in full-funnel strategy and partner marketing

• Experience orchestrating complex integrated marketing plans and navigating cross-functional project dependencies

• Strong history of synthesizing market data into high-level strategic narratives

• Demonstrated proficiency in managing large-scale GTM calendars and media agency relationships

 

Visa sponsorship not available for this role

Benefits

We offer versatile health perks, including flexible spending accounts, HSA, a 401(k) Plan with company match, ESPP, career opportunities, and a flexible time away plan; all benefits can be viewed here: EchoStar Benefits.

 

The base pay range shown is a guideline. Individual total compensation will vary based on factors such as qualifications, skill level, and competencies; compensation is based on the role's location and is subject to change based on work location. 

 

Candidates need to successfully complete a pre-employment screen, which may include a drug test and DMV check. Our company is committed to fostering an inclusive and equitable workplace where every individual has the opportunity to succeed. We are dedicated to providing individuals with criminal or arrest records a fair chance of employment in accordance with local, state, and federal laws.

 

The posting will be active for a minimum of 3 days. The active posting will continue to extend by 3 days until the position is filled.

 

We pride ourselves on developing and promoting talent as an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status. EchoStar will accommodate the sincerely held religious beliefs of employees if such accommodations are not undue hardships and are otherwise within the bounds of applicable law. All qualified applicants with arrest or conviction records will be considered for employment in accordance with local, state, and federal law. You may redact any information that identifies age, date of birth, or dates of school/graduation from your application documents before submission and throughout our application process.

EchoStar will provide reasonable accommodation to otherwise qualified job applicants and employees with known physical or mental disabilities, unless doing so poses an undue hardship on the Company, poses a direct threat of substantial harm to others, or is otherwise not required by law. EchoStar has a more detailed Accommodation Policy that applies to employees. EchoStar endeavors to make echostar.com and jobs.echostar.com accessible to users. Please contact View email address on ziprecruiter.com if you would like to discuss the accessibility of our website or need assistance completing the application process. This contact information is for accommodation requests only; do not use this contact information to inquire about the status of applications.

Click the links to access the following statements: EEO Policy Statement, Pay Transparency, EEOC Know Your Rights (English/Spanish)