Communication Specialist

The Communication Specialist is responsible for developing and executing internal and external communication strategies that promote the Best Places to Work certification, strengthen employer branding, and enhance engagement with clients, partners, and talent communities.

This role ensures consistent, impactful messaging across all channels and supports the positioning of BPTW as a leading employer certification and HR advisory platform.

Communication Strategy & Branding
Develop and implement communication strategies aligned with BPTW’s growth and positioning
Ensure consistency of messaging across all markets (Africa, Middle East, Europe, etc.)
Support brand positioning vs competitors (e.g., employer branding, certification value)

Communication specialists typically “develop and implement communication strategies and ensure consistent messaging across channels
Content Creation & Thought Leadership
Create high-quality content:
LinkedIn posts, newsletters, press releases
Case studies of certified companies
HR insights and reports
Support production of employer branding materials and certification reports
Write executive communications (CEO messages, reports, presentations)

The role includes writing and editing content for websites, social media, and press releases

Digital & Social Media Management
Manage BPTW social media presence (LinkedIn primarily)
Plan and execute campaigns (certification announcements, rankings, events)
Monitor engagement and optimize performance using analytics

Apply for this Communication Specialist position