Market Leader, Wealth & Investment Management
$165.82k - $290.18kUnited Bankshares
Market Leader, Wealth & Investment Management
Date: May 15, 2026
Location: Bethesda, MD, US, 20814
Company: United Bank
Job Summary: The Market Leader's role is to serve as the relationship manager for a diverse network of clients and focus on business development as well as managing complex fiduciary accounts and relationships. They are responsible for the business success within an assigned geographic region and will serve as the face of Wealth Management within that market. This position requires a broad and deep understanding of sophisticated wealth management practices and investment strategies.
Responsibilities:
- Serve as the market representative and leader of Wealth & Investment Management division in assigned area, building strong community and industry relationships.
- Ability to discuss investment performance, economic and financial market trends with ultra-high net worth clients which can be individuals, families or institutions
- Manage client relationships and meet with clients (on and off Bank premises) on a quarterly basis, or as needed, to review portfolio performance and present appropriate recommendations to address their continued needs.
- Actively seek and develop leads and referrals from current clients and outside contacts.
- Build and manage a healthy activity pipeline; enforce disciplined Sales Management usage and activity standards.
- Lead local marketing, events, and centers-of-influence outreach to grow brand presence for United Wealth Management.
- Partner with Retail, Commercial, Business Banking, and other United Bank teams to generate referrals and deepen relationships.
- Implement financial products and services offered through the Wealth Management platform; recommend changes when necessary.
- Engage in fiduciary decision making through account management of complex client trust accounts according to each of the legal document directives.
- Responsible for handling risk management and resolution of legal and compliance issues for assigned market.
- Ensures that internal compliance and proper documentation requirements are met and consistent with internal fiduciary policies and procedures regarding the Trust documents including discretionary actions and all other Bank policies and guidelines.
- Escalate issues or concerns as needed.
- Prepare or oversee annual or quarterly account reviews for each account.
- Review performance of investments with the assigned portfolio manager for each account to ensure proper investment allocations and profitability
At United, we believe the challenge to be the best never ends, and as a leader of our people, that starts with you! We hold all managers to the following fundamental standards of leadership. Drive Evolution – An entrepreneurial spirit is imperative for our leaders to drive transformational change in our business and deliver excellence in customer service. Accountability – Believes in taking ownership of personal and team results. Empowers and entrusts team members in accomplishing competitive goals. Employee Empowerment – Recruits, leads, and develops high achieving employees. Provides valuable opportunities for professional growth, recognizing that talent development is a key driver of business success. Exemplify Values – Naturally embodies our core values of Integrity, Hard Work, Teamwork and Caring.
Qualifications:
- Bachelor's degree required, master's degree is a plus
- Minimum of ten (10) years of financial sales, investment, or portfolio management experience required
- Minimum of five (5) years of wealth management experience required
- Ability to attain Certified Trust and Financial Advisor certification (CTFA) within one year of employment required
- Certified Financial Planning certification highly desired
- Ability to present situations and resolutions effectively
- Ability to travel as business needs arise, some travel may require overnight stay
- Ability to read and interpret legal documents
- Ability to design, develop, and support fiduciary responsibilities and transactions
- Ability to sell financial solutions to clients and prospects
- Excellent customer service skills
Key Competencies:
- Industry Knowledge and Expertise
- Client relationship building
- Business development focused
- Sound judgement and decision making
- Presentation Skills
Essential Functions:
- Ability to sit for extended period of times
- Ability to converse and exchange information with all levels of staff within organization and external clients for extended period of times.
- Ability to observe, perceive, identify, and translate data
- Ability to travel via air, rail, automobile and/or bus.
This job description is not intended to be all-inclusive and the employee will also perform other duties as assigned. It is not an employment contract. United Bank reserves the right to modify job duties or job descriptions at any time.
Company Profile In Bethesda, MD, the expected base pay salary range for this role is $165,818- $290,182, placement within the range will be determined on an individualized basis commensurate with experience and skills and is only one part of the total compensation package. Your base salary may be subject to an annual merit increase based upon performance and, depending on the position, may be eligible for cash bonuses, long-term incentives, commissions, and other United Bank sponsored benefit programs. At United, we recognize our employees as our greatest asset, and we strive to provide professional and personal development opportunities such as career advancement, job and industry trainings, wellness initiatives, mentoring and leadership programs.
Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability, status as a protected veteran, or any other characteristic protected by law.
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