B2B Marketing Automation & Email Optimization Lead
insightsoftware, LLC
insightsoftware is seeking a Marketing Automation Specialist to support our martech stack, focusing on lead routing, segmentation, email creation, and data hygiene. You will collaborate with Growth Marketing to optimize campaigns and manage third-party vendors for data and webinars.
The role requires a strong understanding of Pardot, HubSpot, Marketo, Salesforce, and Dynamics, plus data-driven analysis to improve segmentation and engagement across a B2B software environment.
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