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Affiliate Marketing Strategist - Health & Wellness

$80k - $90k

Goodwin Recruiting

A fast-growing health & wellness nutrition company — a Top 10 seller on Amazon and TikTok — is seeking a proactive, relationship-driven Affiliate Marketing Strategist to scale creator and affiliate programs across social commerce channels, with a strong focus on TikTok.

This role is responsible for sourcing and recruiting new creators, building long-term affiliate partnerships, co-developing high-converting content, and executing campaigns end-to-end. You'll support an active Discord affiliate community, monitor performance metrics, and collaborate cross-functionally with TikTok, Shopify, content, and marketing teams to drive measurable growth.

The ideal candidate is detail-oriented, outgoing, and confident in creator outreach — with a genuine passion for social commerce, short-form content, and the health & wellness space.

Affiliate Marketing Strategist Salary & Benefits

  • Base salary: $80,000 – $90,000
  • Bonus: Performance-based
  • Health benefits: Medical, Dental, and Vision insurance
  • Retirement: 401(k) with company match
  • Time off: PTO, paid sick leave, and paid holidays
  • Perks: Lunch stipend, office snacks and beverages, free parking

Affiliate Marketing Strategist Job Requirements

Education & Experience

  • Bachelor's degree in marketing, business, communications, or a related field
  • 2+ years in influencer, affiliate, or creator partnership marketing
  • Hands-on TikTok creator outreach and affiliate recruitment experience

Core Skills

  • Strong creator communication and relationship management
  • Highly organized — able to manage multiple creators and timelines simultaneously
  • Proficient in Excel or Google Sheets for tracking and reporting
  • Comfortable using Discord, email, and DMs for creator communication

Platform Knowledge

  • Deep understanding of TikTok culture, trends, and creator collaborations
  • Familiarity with ecommerce-driven social content strategies
  • Experience with performance-oriented creator campaigns

Analytics Mindset

  • Familiarity with GMV, CTR, CVR, and AOV metrics
  • Ability to translate campaign data into actionable insights
  • Experience coordinating giveaways, livestreams, or seeding campaigns

Preferred Qualifications

  • Experience with TikTok Shop, creator marketplaces, or affiliate platforms
  • Hands-on short-form content creation experience (scripting, editing, asset review)
  • Familiarity with Instagram Reels, YouTube Shorts, and Shopify
  • Experience managing a large roster of creators or affiliates at scale
  • Bilingual in Spanish or another language is a plus

Vacancy posted 2 hours ago
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