Affiliate Marketing Strategist - Health & Wellness
$80k - $90kGoodwin Recruiting
A fast-growing health & wellness nutrition company — a Top 10 seller on Amazon and TikTok — is seeking a proactive, relationship-driven Affiliate Marketing Strategist to scale creator and affiliate programs across social commerce channels, with a strong focus on TikTok.
This role is responsible for sourcing and recruiting new creators, building long-term affiliate partnerships, co-developing high-converting content, and executing campaigns end-to-end. You'll support an active Discord affiliate community, monitor performance metrics, and collaborate cross-functionally with TikTok, Shopify, content, and marketing teams to drive measurable growth.
The ideal candidate is detail-oriented, outgoing, and confident in creator outreach — with a genuine passion for social commerce, short-form content, and the health & wellness space.
Affiliate Marketing Strategist Salary & Benefits
- Base salary: $80,000 – $90,000
- Bonus: Performance-based
- Health benefits: Medical, Dental, and Vision insurance
- Retirement: 401(k) with company match
- Time off: PTO, paid sick leave, and paid holidays
- Perks: Lunch stipend, office snacks and beverages, free parking
Affiliate Marketing Strategist Job Requirements
Education & Experience
- Bachelor's degree in marketing, business, communications, or a related field
- 2+ years in influencer, affiliate, or creator partnership marketing
- Hands-on TikTok creator outreach and affiliate recruitment experience
Core Skills
- Strong creator communication and relationship management
- Highly organized — able to manage multiple creators and timelines simultaneously
- Proficient in Excel or Google Sheets for tracking and reporting
- Comfortable using Discord, email, and DMs for creator communication
Platform Knowledge
- Deep understanding of TikTok culture, trends, and creator collaborations
- Familiarity with ecommerce-driven social content strategies
- Experience with performance-oriented creator campaigns
Analytics Mindset
- Familiarity with GMV, CTR, CVR, and AOV metrics
- Ability to translate campaign data into actionable insights
- Experience coordinating giveaways, livestreams, or seeding campaigns
Preferred Qualifications
- Experience with TikTok Shop, creator marketplaces, or affiliate platforms
- Hands-on short-form content creation experience (scripting, editing, asset review)
- Familiarity with Instagram Reels, YouTube Shorts, and Shopify
- Experience managing a large roster of creators or affiliates at scale
- Bilingual in Spanish or another language is a plus
$65k - $75k
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