Senior Director of Performance Marketing
$185k - $205kCompass
At Compass our mission is to help everyone find their place in the world. Founded in 2012 were revolutionizing the real estate industry with our end-to-end platform that empowers residential real estate agents to deliver exceptional service to seller and buyer clients.
Compass International Holdings Overview:
Compass International Holdings is a global real estate services company empowering real estate professionals with everything they need to realize their entrepreneurial potential. With a presence in every major U.S. city and approximately 120 countries and territories Compass International Holdings serves millions of buyers and sellers through a portfolio of some of the most recognized and iconic brands: @properties Better Homes and Gardens Real Estate CENTURY 21 Christies International Real Estate Coldwell Banker Compass Corcoran ERA and Sothebys International addition to brokerage services Compass International Holdings offers integrated services such as mortgage title insurance escrow and relocation.
- NYSE: COMP
- 340000 Real Estate Professionals
- 2000 independently owned and operated brokerages
- 120 countries and territories
Why Now
Compass International Holdings is moving fast:
- A new consumer experience. We just launched See It First the biggest redesign in a decade giving buyers early access to more homes.
- Marketing. Our 3-phased marketing strategy gives sellers more choice in how to market their homes. The market has responded with 56% YoY traffic growth on .
- Global reach. The new Compass Global Division connects U.S. clients with vetted international advisors.
- Record results. We posted record Q2 2026 results.
The platform is bigger the product is sharper and the opportunity to win the consumer has never been larger.
Role Overview:
This is a rare seat: a senior highly strategic individual contributor role with direct influence on how one of the largest real estate platforms in the world grows.
As Head of Performance Marketing youll own the strategy and the execution behind how consumers find Compass. Youll set the vision own the numbers influence the product and remain hands-on in the campaigns yourself. Youll work alongside senior leadership as a trusted growth advisor and your recommendations will shape where we invest and how fast we move.
Youll also be in on the ground floor. As performance marketing scales across our brands youll help define what the function looks like how it measures success and who joins it next. This is your chance to build something inside real estate not just inherit it.
What Youll Do:
- Set the strategy and run it. Build the performance marketing plan for and drive execution across paid search paid social display video and emerging acquisition channels. Youll be both the architect and the operator.
- Connect every dollar to outcomes that matter. Tie media performance to transaction conversion agent lead quality and unit economics not just clicks and real estate the lead that becomes a closed home is the only metric that counts.
- Build a measurement practice that leadership trusts. Bring rigor through media mix modeling incrementality testing multi-touch attribution and automated bidding to continuously improve CAC and LTV efficiency.
- Own and scale a major media budget. Manage a significant paid media portfolio in one of the most competitive search categories online. Reallocate quickly and confidently based on the data.
- Be the voice of growth in the room. Present priorities results and investment recommendations to the executive team and cross-functional partners across product brand and technology.
- Shape the future of the function. Help define the operating model tooling and talent strategy for performance marketing as it grows across CIHs brands.
Who You Are
- Built at a marketplace. You have 10 years in marketing ideally including 34 years leading performance marketing at a top real estate or high-volume marketplace portal.
- Strategist and builder. You can design a multi-channel growth strategy in the morning and be deep in campaign structure and bidding logic by afternoon. Youd rather own the work than delegate it.
- Executive-ready. Youre comfortable with the C-suite. You bring a point of view back it with data and influence decisions.
- Measurement-obsessed. You have deep practical experience with media mix modeling incrementality testing attribution and paid acquisition channels.
- Energized by the mission. Helping people find their place in the world and helping 340000 agents grow their businesses is something you care about.
- Technical Expertise: Deep experience in media mix modeling incrementality testing paid acquisition channels and attribution models.
What Success Looks Like:
In your first 90 days youve gone deep on the business. You understand how acquires consumers today where spend is working and where it isnt and how leads move from first click to closed transaction. Youve built trusted relationships with leadership and key partners across product brand data and technology and youve delivered an early point of view on the biggest opportunities.
By six months your performance marketing strategy is in the market. Youve established a measurement framework the executive team relies on launched your first incrementality tests and made confident budget shifts based on what the data shows. Leadership comes to you for the answer to whats driving growth
At 12 months youve measurably improved acquisition efficiency and lead quality and paid media is clearly connected to transactions and agent outcomes not just traffic. Youve built a testing culture that keeps the program getting smarter. Youve shaped the roadmap for how performance marketing scales across CIHs brands including the tools operating model and talent the function needs next. And youre seen as one of the most important growth voices in the company.
Location:
NYC preferred but open to other hub locations (Boston Seattle Austin or San Francisco)
Compensation:
The base pay range for this position is $185000 - $205000 annually; however base pay offered may vary depending on job-related knowledge skills and and restricted stock units may be provided as part of the compensation package in addition to a full range of benefits. Base pay is based on market location. Minimum wage for the position will always be met
Perks that You Need to Know About:
Participation in our incentive programs (which may include eligible cash equity or commissions). Plus paid vacation holidays sick time parental leave and recharge leave; medical tele-health dental and vision benefits; 401(k) plan; flexible spending accounts (FSAs); commuter program; life and disability insurance; Maven (a support system for new parents); Carrot (fertility benefits); UrbanSitter (caregiver referral network); Employee Assistance Program; and pet insurance.
Do your best work be your authentic self.
At Compass we believe that everyone deserves to find their place in the world a place where they feel like they belong where they can be their authentic selves where they can thrive. Our collaborative energetic culture is grounded in our Compass Entrepreneurship Principles and our commitment to diversity equity inclusion growth and mobility. As an equal opportunity employer we offer competitive compensation packages robust benefits and professional growth opportunities aimed at helping to improve our employees lives and careers.
Required Experience:
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