Senior Manager, Retail Consultancy
$97.38k - $126.64kDigitas North America
Senior Manager, Retail Consultancy
Mars United? Commerce is a global commerce marketing practice that aligns people, technology, and intelligence to make the business of our clients better today than it was yesterday. Our worldwide capabilities coalesce into four key disciplines Strategy & Analytics, Content & Experiences, Digital Commerce, and Retail Consultancy that individually deliver unmatched results for clients and collectively give them an unparalleled network of seamlessly integrated functions across the entire commerce marketing ecosystem. These disciplines are powered by our industry-leading technology platform, Marilyn, which helps marketers understand the total business impact of their commerce marketing activation, enabling them to make better decisions, create connected experiences, and drive stronger, measurable results.
We're looking for a Senior Manager, Retail Consultancy to focus on our Walmart business for a large CPG client. This individual will be responsible for assisting in the annual planning process and the management of key projects for assigned brands, as well as ensuring program synergy with key clients. Candidates must reside within a commutable distance of our Rogers, AR office for a hybrid work schedule.
Primary Responsibilities:
- Work with the internal cross-functional team to develop optimal and actionable strategies, concepts and tactics
- Manage the implementation of key client projects
- Build strong working relationships with assigned retailer client contacts
- Manage execution of approved programs through team
- Work with external client vendors/agencies to execute projects as assigned
- Approach and manage partnership relationships with other manufacturers or properties
- Identify retailer direct and manufacturer platforms
- Develop and manage project timelines and budgets
- Manage communication of project status and budget to client teams
- Work hand-in-hand with internal teams on planning and implementation of retail marketing extensions of brand and category programs (national retainer clients)
- Manage client approval process
- Measure post-promotion results using agency and client-provided data
- Direct management and mentoring of other team Managers and/or Account Executives reporting to you
- Mentoring and engaging all Retail Consultancy Managers and Account Executives supporting the assigned retailer
- Development of new and improved processes, solutions and ways of working
- Be the 'voice' of the Retail Consultancy Managers in Mars Way training and roll-out
- Develop and share best-in-class training for Retail Consultancy Managers
- Serve as the escalation point and problem solver for Retail Consultancy Managers and Account Executives
- Some travel required
Skill Sets Required:
- Bachelor's degree in advertising, marketing, business, or related field
- 7-9 years' experience in retail marketing or experience with assigned retailer
- Experience leading and developing others
- Proven Project Management experience
- Strategic thinking in the development of Shopper Marketing programs and management of day-to-day business
- Ability to analyze past program results and current consumer insights and leverage learnings to drive sound, strategic plans
- Sound decision making skills based in industry knowledge
- Passion about business always thinking of ways to improve/grow assigned client/business
- Strong listening skills and attention to detail
- Excellent verbal, written, presentation and interpersonal skills
- Desire to dig in and do what's needed to get the job done right
Additional Information:
The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:
- Paid Family Care for parents and caregivers for 12 weeks or more
- Monetary assistance and support for Adoption, Surrogacy and Fertility
- Monetary assistance and support for pet adoption
- Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
- Tuition Assistance
- Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
- Matching Gifts programs
- Flexible working arrangements
- 'Work Your World' Program encouraging employees to work from anywhere
- Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
- Business Resource Groups that support multiple affinities and alliances
The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents. We also offer medical and voluntary benefits to our freelancers and temporary employees. Voluntary benefit options include supplemental medical insurance, transportation, and parking benefits, legal benefits, pet insurance, and auto and home insurance. You must be actively employed for 90 consecutive calendar days in order to be eligible for Publicis medical and voluntary benefits.
Mars United? Commerce is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances. If you require accommodation or assistance with the application or onboarding process specifically, please contact View email address on click.appcast.io. All your information will be kept confidential according to EEO guidelines.
Compensation Range: USD $97,375.00 - USD $126,635.00/Annually.
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