Graphic & Packaging Designer

Job Description

Job Description

Bring a Growing Consumer Brand to Life Through Packaging & Design!

TruLabs | McKinney, TX (In-Office)
Full-Time 

Office Location: Historic Downtown McKinney, TX

Schedule:  Full-time, Monday-Friday, 8:30 AM - 5:00 PM

Benefits: 15 Days PTO + Paid Company Holidays

Help Shape the Look of a Fast-Growing Consumer Brand

TruLabs is seeking a Graphic & Packaging Designer with Consumer Packaged Goods (CPG) experience to bring our brand to life across packaging, retail, eCommerce, digital marketing, and sales channels.

This is a hands-on creative role with a strong emphasis on physical packaging design and production-ready artwork . You’ll create and update packaging across a growing product portfolio while developing digital, retail, and marketing assets that keep the TruLabs brand consistent and compelling.

The ideal candidate combines a strong creative eye with hands-on CPG packaging experience and the technical knowledge to take packaging from concept through production — including dielines, print specifications, color management, and commercial print requirements.

Why Join TruLabs?

TruLabs is a fast-growing, founder-led brand driven by innovation, performance, and authenticity. We build products that support healthier, more active lifestyles while fostering a team culture rooted in Faith, Health, Passion, Humility, and Fun.

What makes TruLabs special:

✔ Entrepreneurial, high-growth environment where your impact is visible
✔ Collaborative culture that values initiative, creativity, and accountability
✔ Leadership exposure and career growth as the company scales
✔ Team members who are passionate about wellness, performance, and results

Our Core Values:

Our values guide how we work, collaborate, and grow:

• Faith – We lead with purpose, integrity, and respect for others.
• Health – We promote healthier, more active lives for our customers and team.
• Passion – We bring energy, dedication, and a drive to win.
• Humility – We stay grounded, support one another, and celebrate shared success.
• Fun – We believe great work happens when people enjoy what they do.

Work in Historic Downtown McKinney

Enjoy a walkable square with restaurants, coffee shops, and boutiques — plus modern office amenities, collaborative workspaces, and a team-focused environment.

What You’ll Do:

Packaging & Print

• Create, update, and finalize packaging artwork across TruLabs' product portfolio
• Design cartons, bags, wraps, stick packs, sample labels, displays, and other retail-ready materials
• Prepare production-ready files using dielines and commercial print specifications
• Manage color accuracy and consistency, including CMYK and Pantone requirements
• Support packaging revisions, product line extensions, and production updates

Brand, Digital & Marketing

• Create promotional graphics, email layouts, web banners, social media assets, and retail marketing materials
• Develop polished sales and marketing presentation decks
• Create and update graphics supporting TruLabs' website and eCommerce channels
• Support basic Shopify design and webpage updates
• Perform photo editing and basic product rendering as needed
• Maintain brand consistency across digital, print, retail, and sales touchpoints

Creative Collaboration

• Partner with Marketing, E-Commerce, Sales, and Retail teams to understand project needs and deliver creative assets on schedule
• Manage multiple projects and priorities in a fast-paced environment
• Maintain an organized library of packaging, photography, brand, and creative assets
• Support additional graphic design and creative projects as business needs evolve, including projects or deliverables that may fall outside the responsibilities specifically outlined above

What You Bring

• 3+ years of professional graphic design experience, including CPG experience
• Strong portfolio demonstrating physical packaging design
• Expert proficiency in Adobe Illustrator and Photoshop
• Strong knowledge of dielines, print specifications, color management, CMYK/Pantone, and commercial print production
• Experience preparing production-ready artwork for commercial printers
• Strong typography, layout, composition, and visual communication skills
• Experience designing across both print and digital channels
• Proficiency in Google Workspace, particularly Google Slides
• Strong organization, attention to detail, and ability to manage multiple deadlines
• Comfort working collaboratively in a fast-paced, founder-led environment
• Alignment with TruLabs' values of Faith, Health, Passion, Humility, and Fun

Preferred Experience

• Supplements, nutrition, health, wellness, food and beverage, or related consumer products
• Packaging for products sold through national or regional retailers
• DTC, eCommerce, Amazon, or omnichannel brands
• Basic Shopify experience
• Product photography, photo editing, or basic product rendering

Ready to Create What’s Next?

If you understand both the creative and technical sides of packaging and want to see your work make a tangible impact on a growing consumer brand, we want to hear from you.

Join TruLabs and help shape the visual future of performance nutrition.

We are proud to be an equal opportunity employer. We provide equal employment opportunities to all employees and applicants for employment and prohibit discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity