Media Planner

Media Planner - Remote The Media Planner is responsible for supporting day-to-day planning and implementation of commerce media programs across digital channels. S/he is a self-starter and adept at using audience insights and data to inform planning, substantiate hypotheses, evaluate results, and drive optimization. What You’ll Do Support day-to-day project team in planning, buying and management of commerce media campaigns for assigned accounts Research potential media partners, develop program RFPs, and evaluate opportunities Conduct audience research via syndicated data and research (e.g., Simmons MRI, Kantar, eMarketer) Collaborate with vendors to schedule meetings, gather ad specs/program requirements and update production sheets Facilitate media plan development and oversee inventory procurement, including contracting, spec gathering and ad trafficking For platform media, set up and manage campaign architecture, targeting and bid strategies, QA and in-platform optimizations Manage in-market programs to ensure delivery, performance and optimizations are on track and recognize account performance trends worth escalating (good or bad) Collaborate with Analytics to ensure proper tagging, reporting, insights and optimization takes place Manage program budgets, invoicing and billing reconciliation Manage junior team members as needed Qualifications 2-5 years hands-on digital media planning and buying experience across a variety of formats (e.g., display, native, video/CTV, audio, search, social, mobile, DOOH, email) in direct and/or programmatic environments; retail media, ecommerce, and/or CPG experience preferred Foundational experience with common syndicated research, media planning and ad tech tools (e.g., Kantar, MRI Simmons, Mediaocean, various RMNs, ad servers, and DSPs) Able to locate and assemble raw program inputs (e.g., research reports, media kits, performance data) Demonstrated experience with digital media planning and buying support, including accurate campaign set up, creative trafficking, QA, optimization, troubleshooting and reporting Detail-oriented and well organized with strong communication skills (written & verbal) Effective time management skills: able to prioritize, respond quickly and appropriately to change, meet deadlines and "manage up" to keep manager/team updated Able to collaborate cross-functionally in a fast-paced environment Experience with Microsoft Excel and PowerPoint Leadership Responsibilities Hires, retains, trains, coaches, guides, directs, and develops direct reports using company-wide processes, tools and resources May delegate work of others and provide guidance, direction and mentoring to indirect reports Work Environment Remote position with occasional travel for client and team meetings. Primarily computer-based work in a collaborative virtual environment. Frequent interaction with internal and external partners across multiple time zones.