Tasting Room Associate

Job Description

Job Description

Tasting Room Associate – Battle Creek Cellars

Position Overview:
The Tasting Room Associate is responsible for creating a welcoming and engaging experience for visitors at Battle Creek Cellars. In this role, you’ll conduct wine tastings, assist customers in selecting wines, and help promote the winery’s products and offerings. You will showcase excellent customer service, a passion for wine, and sales skills to enhance the guest experience.

Key Responsibilities:

1. Wine Tastings and Customer Service:
   • Conduct engaging and informative wine tastings, guiding guests through the tasting experience and sharing knowledge about each wine.
   • Offer personalized wine recommendations based on guests' preferences and needs.
   • Provide exceptional customer service by answering questions, addressing concerns, and making each guest feel welcome.
   • Help guests explore different wine options and make them feel comfortable throughout the tasting experience.
2. Sales and Wine Education:
   • Promote and sell Battle Creek Cellars wines, wine club memberships, and merchandise to guests.
   • Share knowledge of the winery’s wines, including production methods, characteristics, and ideal food pairings.
   • Educate customers on the winemaking process and winery story to help enhance their appreciation for the wines.
3. Customer Relationship Management:
   • Build positive relationships with guests, encouraging return visits and loyalty to the brand.
   • Assist in managing customer databases and contact lists for follow-ups and providing personalized service.
   • Assist with wine club sign-ups, cancellations, and inquiries, ensuring guests feel valued and supported.
   • Maintain a respectful and professional attitude toward all wine offerings and brands in the tasting room.
4. Tasting Room Operations:
   • Set up and organize tasting stations to ensure they are clean, attractive, and well-stocked before and throughout the day.
   • Maintain cleanliness and orderliness of the tasting room, including the tasting bar, seating areas, and display areas.
   • Accurately process sales transactions, including cash, check, credit card, and gift card payments.
   • Monitor stock levels, ensuring items are replenished and restocked as necessary.
5. Event Support:
   • Assist with execution of winery events, private tastings, and special functions.
   • Set up and break down event spaces, including arranging seating and replenishing wine and supplies.
   • Provide general event support to ensure a seamless and enjoyable experience for guests.
6. Compliance and Safety:
   • Adhere to all legal and safety regulations, including responsible alcohol service and age verification.
   • Maintain a clean, safe, and organized working environment, reporting any safety concerns or incidents.
   • Follow the winery’s health and safety procedures, including handling food and beverages according to safety standards.
7. Kitchen Support:
   • Prepare food items as needed for service, ensuring high standards of quality and food safety.
   • Follow food safety and cleanliness standards, including during opening and closing procedures.

Qualifications and Skills:

• Previous experience in customer service or hospitality is preferred but not required.
• Basic knowledge or interest in wine, with a willingness to learn and grow wine knowledge.
• Able to work weekdays/weekends 1:00 pm – 9:00 pm, with flexibility to work occasional holidays.
• Strong communication skills and ability to create a welcoming, friendly atmosphere for guests.
• Sales-oriented with the ability to upsell and cross-sell products.
• Excellent organizational and multitasking abilities, with attention to detail.
• Ability to work effectively in a fast-paced environment and maintain composure under pressure.
• Physical ability to stand for extended periods and lift boxes of wine or other heavy items.
• Familiarity with point-of-sale systems is a plus (OrderPort & Tock).
• Must have OLCC Service Permit and Food Handler's Permit.

Compensation & Benefits:

• Average high-season hourly rate of $29-35/hr. that includes a base hourly rate of $17/hr. + gratuities, commissions, and sales incentives.
• Wine & retail merchandise at 50% off.
• This position earns accrued paid sick time.