Director, Digital Performance Marketing — Paid Media & Lead Generation
windownation
Window Nation is growing fast! Join a high energy team where your ideas and contributions will make a lasting impact on our future.
One Goal, One Passion – Growth is Everything at Window Nation
At Window Nation, we don’t just replace windows and doors – we help transform homes into spaces people love. With nearly 20 years of craftsmanship, innovation, and competitively priced solutions, we’ve enhanced the comfort, safety, and value of homes for customers nationwide. In doing so, we’ve become a trusted leader in home improvement, striving to be the provider of choice for all window and door replacements.
As we continue to grow and expand into new markets in 2026, we’re looking for passionate, driven team members who thrive in a high-growth environment. Join a company where your expertise is valued, your contributions matter, and your work makes a lasting impact – on customers and the future of home improvement.
Have you personally managed $1M+ in monthly paid media spend across multiple channels and used campaign results to improve qualified leads, appointments, sales, or revenue?
Window Nation is seeking a paid media leader who combines strategic budget ownership with recent hands-on campaign experience. You’ll lead two specialists, guide agency partners, and make investment decisions across multiple geographic markets.
Your primary focus will be lead volume, cost per lead, and budget pacing, with a clear understanding of how advertising translates into qualified leads, appointments, and revenue.
Experience that aligns with this opportunity
Budget ownership: You have personally managed at least $1M per month in paid media spend across multiple channels, including forecasting, pacing, and reallocating investment.
Recent execution: You have personally built, restructured, or optimized advertising campaigns within the past 12–18 months and can explain the decisions you made and their results.
Business accountability: You have managed campaigns where leads convert through appointments, a call center, or a sales team, and used downstream outcomes to improve advertising performance.
Paid search depth: You bring strong Google Ads expertise, experience with Bing and Google Local Services Ads, and working knowledge of Meta.
Leadership: You can coach specialists, evaluate campaign execution, and hold teams and partners accountable for results.
Why consider Window Nation?
You’ll have meaningful influence over media investment, market-level decisions, and the development of two paid media specialists. A dedicated marketing technology lead supports integrations and infrastructure, while you help shape operating practices and present performance recommendations to leadership.
Location: This role is based at Window Nation’s headquarters in Fulton, Maryland, with limited remote flexibility. Candidates must be able to work onsite in Fulton.
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