Brand Operations Lead - Apple TV Marketing Operations

Brand Operations Lead - Apple TV Marketing Operations

Apple TV's Marketing team crafts world-class campaigns that connect audiences with high-quality stories, building brand awareness and loyalty. We drive innovation and excellence from strategic vision to creative execution, collaborating across Apple, with agencies, studios, and talent to place Apple TV at the heart of global culture. The Brand Operations Lead is responsible for the end-to-end campaign project management and budget tracking of brand campaigns for Apple TV. They are the go-to operational partner to teams across Marketing, PR, Partnerships, Content Production, Product and Services Operations, driving clarity on holistic campaign needs including, budgets, timelines, approvals, and readiness. Individuals in this role have deep expertise in all aspects of creative operations strategy, production feasibility, and risk mitigation, and can easily navigate competing priorities and day-to-day escalations.

Leads project and budget management across multiple brand campaigns ensuring these stay on scope/budget, and overseeing holistic execution of campaign components and asset fulfillment to meet marketing, publicity, partner, and platform needs. Partners with internal Marketing and cross-functional teams to drive alignment on campaign needs and milestones, so that asset lists are comprehensive yet optimized and production timelines are agile and realistic and creative reviews run smoothly. Partners closely with producers and other operational leads across the company to ensure assets meet high quality standards, technical requirements, clearances, and timelines. Ensures effective communication of information and next steps across all stakeholders, acting as central point of contact on campaign inquiries, timelines, and production updates. Owns campaign risk mitigation and escalation management, anticipating roadblocks and orchestrating action plans across teams to bridge gaps and drive solutions. Drives best practices in brand operations workflows and processes, towards continuous improved operational efficiency, quality, and simplicity.

Minimum Qualifications

• 8-10+ years of marketing operations, creative production, or account management experience at a network/studio or media agency with an emphasis on entertainment.
• Proven track record running multiple high profile brand marketing campaigns, specifically leading multi-disciplinary creative operations workflows and timelines.
• Proficient in all creative asset types and workflows, including TV, Digital, Social, and Print/Outdoor advertising formats and methodologies.
• Knowledge of assets rights management, clearances, and licensing agreements, as well as talent/legal creative approval workflows.

Preferred Qualifications

• Solutions-oriented and adaptable, able to quickly pivot to explore alternate solutions and work through ambiguity.
• Experience delivering succinct, actionable, and effective written and verbal communication to multiple cross-functional partners, working collaboratively to drive alignment and to solve for project needs.
• Experience managing budgets and monitoring expenses.
• Bachelor's degree or equivalent experience preferred.

At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $139,800 and $210,800, and your base pay will depend on your skills, qualifications, experience, and location. Apple employees also have the opportunity to become an Apple shareholder through participation in Apple's discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple's Employee Stock Purchase Plan. You'll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses — including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation.