VP, Group Account Director

Account Services --> SVP, Group Account DirectorFort Lauderdale • 
ID:
4462
•Full-Time/RegularThe VP, Group AccountDirectorworks with the Executive Leadership Teamin support of all advertising, marketing and business efforts for the accounts. This role is responsible for collaborating, leading and inspiring teams in an effort to provide great work for clients across multiple marketing channels. The VP, Group AccountDirector manages and leads a team to bring creative and strategic thinking to every media experience. The VP, Group AccountDirector should be able to build strong teams and partnerships, establish the communication and responsibilities cadence across all internal teams and clients for which he/she is responsible. The VP, Group AccountDirector should be strategic, disciplined, an innovative thinker and have a broad understanding of traditional and digital media, marketing research, content marketing, social marketing and analytics. The VP, Group AccountDirector will work in a fast-paced environment and thrive in an entrepreneurial and results-oriented culture.ResponsibilitiesPlay a key role in all advertising, marketing and business efforts for the accountCollaborate with and lead agency partners and marketing team to ensure creative cohesion across channels and deliver on strategy, deadlines and budget managementMonitor performance and impact of all programs/platforms to maximize effectivenessDevelop relationships with client’s senior level counterpart and jointly handle unfamiliar problems, situations or issuesResponsible for client discovery process (gathering all marketing information and historical learnings)Understand the client’s marketing objectives and develop measurements for ROI, ROO and others as neededResponsible for ensuring clients’ media and marketing needs are addressed and analyzed in order to develop an effective media strategyMaintain awareness of new media, relevant industry and market trends; develop analyses and reports regarding those trends; and communicates to clients appropriate action steps regarding those trendsAssist in developing and presenting annual client P&L, compensation agreements, and oversees account profitabilityRequirementsBachelors Degree in Marketing, Advertising, Communications or relevant, equivalent experience8+ years experience as an Account Director or Group Account Director in a full service agencyAt least 3+ yearsofclient service leadershipexperience, preferably brand or direct marketing experience at an advertising agency or client company, or product management at a client companyProven leadership abilities and managerial experience as a disciplined team leader.Possess a thorough understanding of the overall media environment in addition to the Client(s) industry and businessA strong account management background, including past experience managing client accounts and supervising account teamsSuccess in presenting strategic solutions and POVs that engage consumers and build brands; proven ability to orchestrate large-scale programs across multiple platformsExperience working collaboratively within a multi-disciplinary coalition of agency partnersComfortably and effectively interact with senior leadershipMarketer of today with sound, hands-on integrated marketing experienceGreat relationship building qualitiesStrong coaching and mentoring skillsExperience identifying superior business building opportunitiesProven ability to manage multiple tasks while working independentlyStrong attention to detailA strong sense of urgency and commitment to get the job done quickly and with high qualityExcellent communication skills, both written and verbal, with people at all levels of an organization