Digital Marketer

Position Summary

Samsung Electronics America, Inc. (SEA), the U.S. Sales and Marketing subsidiary, is a leader in mobile technologies, consumer electronics, home appliances, enterprise solutions and networks systems. For more than four decades, Samsung has driven innovation, economic growth and workforce opportunity across the United States-investing over $100 billion and employing more than 20,000 people nationwide. By integrating our large portfolio of products, services and AI technology, we're creating smarter, sustainable and more connected experiences that empower people to live better. SEA is a wholly owned subsidiary of Samsung Electronics Co., Ltd.
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Role and Responsibilities

The Digital Marketer is part of the team who leads, develops and executes innovative digital marketing strategies to drive brand awareness, engagement, and conversion for our product portfolio. These roles will focus on leveraging data-driven insights to optimize campaigns across digital channels, ensuring alignment with Samsung's brand standards and business objectives.

• Develop and execute end-to-end digital marketing campaigns for our products, including social media, email marketing, and paid media strategies.
• Collaborate with cross-functional teams to create compelling content that aligns with product launches and key business events.
• Analyze campaign performance metrics to identify trends, optimize strategies, and deliver actionable insights.
• Manage agency partnerships to ensure seamless execution of marketing initiatives.
• Stay updated on industry trends and emerging technologies to maintain a competitive edge in digital marketing.

Skills and Qualifications

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• 5-15 years of experience in digital marketing, with a focus on social media and paid media campaigns.
• Proven track record of managing successful digital marketing campaigns for consumer electronics or similar industries.
• Strong analytical skills with experience in data-driven decision-making.
• Proficiency in digital marketing tools and platforms (e.g., Google Analytics, Adobe Campaign Manager).
• Strong analytical and quantitative skills, including the ability to analyze reports, campaign performance, and synthesize recommendations

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Regular full-time employees (salaried or hourly) have access to benefits including: Medical, Dental, Vision, Life Insurance, 401(k), Employee Purchase Program, Tuition Assistance (after 6 months), Paid Time Off, Student Loan Program (after 6 months), Wellness Incentives, and many more. In addition, regular full-time employees (salaried or hourly) are eligible for MBO bonus compensation, based on company, division, and individual performance.

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At Samsung, we believe that innovation and growth are driven by an inclusive culture and a diverse workforce. We aim to create a global team where everyone belongs and has equal opportunities, inspiring our talent to be their true selves. Together, we are building a better tomorrow for our customers, partners, and communities.

* Samsung Electronics America, Inc. and its subsidiaries are committed to employing a diverse workforce, and provide Equal Employment Opportunity for all individuals regardless of race, color, religion, gender, age, national origin, marital status, sexual orientation, gender identity, status as a protected veteran, genetic information, status as a qualified individual with a disability, or any other characteristic protected by law.

Reasonable Accommodations for Qualified Individuals with Disabilities During the Application Process

Samsung Electronics America is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process. If you have a disability and require a reasonable accommodation in order to participate in the application process, please contact our Reasonable Accommodation Team View phone number on click.appcast.io) or View email address on click.appcast.io for assistance. This number is for accommodation requests only and is not intended for general employment inquiries.