Senior Program Manager

Overview We are seeking a Senior Program Manager to join our team! This role acts as an operational leader for our CRM and email marketing initiatives, bridging the gap between Customer Engagement, Business Strategy, Technology, Big Data, and Content. You will lead small-to-medium engagements with growing complexity across multiple client teams. You will be deeply involved in both day‑to‑day execution and high‑level coordination, ensuring that email campaigns are delivered flawlessly while optimizing for performance. A Senior Program Manager at Razorfish is equal parts planning guru, problem solver, strategic thinker, and client relationship builder. You know how to balance client drivers with the realities of time, scope, quality, and risk. You are key to building a positive team environment, fostering collaboration, and maintaining high performance standards. Responsibilities Manage the full lifecycle of CRM and email marketing initiatives, including requirements gathering, cross‑functional prioritization, timeline management, and ensuring on‑time, in‑scope delivery. Coordinate requirements across Product Marketing, Creative, Data and Analytics teams to ensure a clear campaign vision and seamless execution. Oversee the development, QA, testing, and deployment of email campaigns. This includes managing the workflow for segmentation, targeting, personalization, and journey orchestration. Collaborate with analytics teams to conduct A/B and multivariate testing, ensuring we are constantly troubleshooting issues and implementing optimization strategies to drive conversion. Serve as the primary point of contact for the client on day‑to‑day execution, translating complex marketing goals into clear project plans and compelling email experiences. Qualifications 5+ years of project management experience, specifically within marketing technology, CRM, or digital agencies. Demonstrated expertise in email development methodologies and best practices. Advanced experience with project management tools (Smartsheet and Workfront preferred). Ability to craft and define a project plan based on assumptions, requiring complex scenario planning ahead of project kickoff. Effective systems thinking, conflict resolution, and negotiation skills. You must be able to identify interconnectivity across multiple streams of work and lead teams through ambiguity. Benefits Paid Family Care for parents and caregivers for 12 weeks or more Monetary assistance and support for Adoption, Surrogacy and Fertility Monetary assistance and support for pet adoption Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance Tuition Assistance Paid time off that includes Flexible Time off, Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more Matching Gifts programs Flexible working arrangements ‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility) Business Resource Groups that support multiple affinities and alliances Benefits offerings are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents. Compensation Compensation Range: USD $88,540.00 - USD $141,687.00 Annually. EEO Statement Razorfish is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances. All your information will be kept confidential according to EEO guidelines. #J-18808-Ljbffr Razorfish