Marketing Coordinator

As part of the Digital & Marketing Operations team, you will support web and email publishing tasks, help route content through Verathon’s regulatory approval process, manage editorial calendars, and partner with teams across Marketing, Product, and Compliance to ensure smooth and timely delivery of marketing materials. This work helps enable integrated marketing campaigns, supports customer-facing experiences, and ensures content reaches the right audience without delays or compliance risk. Responsibilities Lead Qualification Screen, Triage, and assign leads from Sale Force to appropriate Territory Managers Ensure database hygiene and best practices Digital Content Publishing Format and publish approved content to digital platforms such as the website (Drupal CMS) and email platforms (e.g., Pardot) Coordinate content updates and go-live timelines using tools like Jira Assist with layout, formatting, and QA of emails, landing pages, and other digital assets Regulatory Content Approval Management Oversee the content approval workflow to ensure materials are submitted, tracked, and documented in accordance with regulatory requirements Work within compliance platforms (e.g., MasterControl) to track content approvals and ensure documentation is up to date Partner with Regulatory Affairs, Marketing Communications, and Product Marketing to move content efficiently through the approval process Follow and help maintain the Website Content Publishing SOP as part of the team’s regulatory compliance process Support the evolution of documentation workflows while serving as a point of continuity for the team’s regulatory responsibilities Additional Responsibilities Maintain and update editorial and publishing calendars Support brand enforcement across digital materials by checking for tone, formatting, and visual consistency Assist in monitoring campaign asset delivery and digital content readiness Coordinate tagging, asset categorization, and CMS metadata as needed Share basic content performance feedback and audience engagement signals with the broader team What Success Looks Like Marketing content is routed, approved, and published on time and without compliance risk Internal stakeholders experience smooth, clear processes for content review and delivery The right version of content is always live and in the right place You contribute to a repeatable, dependable publishing and approval workflow Over time, you grow into expanded responsibilities in digital operations, content systems, or marketing platforms Qualifications 1 year or more of experience in marketing operations, digital content, publishing, or administrative project coordination Familiarity with CMS tools (e.g., Drupal), email platforms (e.g., Pardot), and/or project tools (e.g., Jira, Microsoft Teams) is preferred Strong organizational skills and attention to detail Comfort working with content, documents, and structured workflows Ability to manage multiple deadlines and communicate proactively with stakeholders Bachelor’s degree in Marketing, Communications, Digital Media, or related field preferred Salary range - $27.52 - $37.63 per hour (Compensation will vary based on skills, experience and location; it is not typical to be hired at or above the top of the salary range). Full-time employees who are not on a commission plan are eligible for Verathon’s annual bonus plan based on company and individual performance. Verathon provides a competitive benefits package including medical, dental, vision, basic life insurance, paid holidays, paid time off and a 401(k) matching plan. For more information, please visit our complete Benefits Summary at EEO Verathon is an equal opportunity employer and strongly supports diversity in the workplace. We believe that diverse ideas, opinions and perspectives will build a strong foundation for success. In order to provide equal employment and advancement opportunities to all individuals, employment decisions at Verathon will be based on merit, qualifications, and abilities. Verathon does not discriminate in employment opportunities or practices on the basis of race, color, religion, sexual orientation, gender identity, national origin, age, disability, or any other characteristic protected by law. #J-18808-Ljbffr