Manager Consumer Insights

Foods you love. Brands you trust. And a career that empowers you to grow. 

 
At Nestlé USA, we’re all working towards the same goal – to delight and deliver for our consumers. With a rich portfolio of beloved brands, including DiGiorno, Toll House, and Coffee mate, in 97% of U.S. households, we have a unique opportunity – and responsibility – to be there for every moment in our consumers’ lives.

Joining Nestlé means becoming part of an inclusive workplace that inspires innovation, encourages strategic thinking and creativity, and celebrates your achievements. No matter where you work within the organization, you are empowered to challenge the status quo, embrace risk-taking, and pioneer new ideas. Our supportive and collaborative environment encourages bold ambitions and continuous learning so that everyone can grow and thrive.

 
This position is not eligible for Visa Sponsorship.

Nestlé’s Coffee & Beverage Division is on a mission to craft cups that uplift our consumers and better our communities. elevate how our consumers experience our products. With brands like Starbucks, Coffee-Mate, Nescafé, Nesquik, Natural Bliss and Seattle’s Best Coffee, our diverse product portfolio is brimming with rich and fulfilling opportunities for motivated individuals. Our offices provide an inspiring and high-energy work environment that fuels our fast-paced growth, and our field-based positions across the country ensure that we are fully immersed and positioned to pioneer the coffee and beverage market. Across our organization, we are creating a workplace where collaboration is essential, courage is rewarded, speed is expected, and agility is the norm in order to delight our consumers and shoppers every single day. Together, we will elevate everyday moments with each sip.

We are seeking a dynamic Consumer Insights Leader who thrives on challenge, innovation, and consumer obsession. As a key player in Nestlé’s Coffee & Beverage Division, you will challenge the status quo and make a significant impact. Your expertise in data, research and insights will fuel growth and elevate our consumer-centric approach.

This role is responsible for the Consumer Insights for the Starbucks brand. Working on Starbucks is a rare opportunity to help shape one of the world's most iconic and culturally relevant brands. As part of the Starbucks-Nestlé Global Coffee Alliance, team members gain firsthand experience operating at the intersection of brand stewardship, joint business partnership, innovation, and enterprise leadership, developing skills that are highly transferable and difficult to acquire in traditional brand management roles.

Primary Responsibilities:

Leadership & Consulting:

• • Brand Co-Pilot: Provide consumer perspectives and solutions to brand management. Continuously represent the voice of the consumer with deep empathy and understanding, influencing decisions in their favor. Translate syndicated and custom data into meaningful and compelling insights, communicated with compelling storytelling.
  • Strategic Perspective: Collaborate with business partners to understand drivers, challenges, and growth opportunities of business performance. Move beyond data to create actionable perspectives using a “what, so-what, now-what” narrative.
  • Holistic Consumer View: Partner with insights functions across Foresight, Analytics, and Shopper, fostering a unified team perspective.
  • Empathy Building: Communicate existing consumer sentiment, identify behavior shifts, and bring to life trends to drive opportunities.

Brand Insights Development:

• • High Value Portfolio Strategy: Focus on driving high value/high impact work and leverage insights to enhance the full brand portfolio.
  • Connecting the Dots: Synthesize research (primary, secondary, market data) to build a comprehensive consumer story.
  • Business-Appropriate Communication: Tailor research findings to support upcoming decisions and deliver in business-audience appropriate way that drives winning strategies.

Budget & Vendor Management:

• • Strategic Planning: Develop annual learning plans and budgets aligned with commercial partners to deliver impactful insights.
  • Supplier Relationships: Provide suppliers with access to relevant information, fostering valuable partnerships.

Financial/Strategic Impact:

• • Deliver Business Goals: Contribute to corporate objectives related to Market Share, Sales Volume Growth, Brand Health, Return on Investment, and Product Performance.

Education & Critical Experiences:

• Bachelor’s Degree in Marketing, Economics, Psychology, Sociology or related field required; MBA preferred

• Minimum of 5+ years of marketing research/consumer insight experience with proven business impact.

• Advanced proficiency in syndicated and custom data knowledge (Nielsen, Circana)

• Strong drive for results with a passion for the consumer and Brand building.

• Able to excel in ambiguous situations and navigate a matrixed environment

• Experience in selecting appropriate, diverse research methodologies, designing research studies, and trying new methods when appropriate particularly as related to innovation

• Experience leading projects with ownership of budgets, suppliers, research, and schedule

• Strong sense of curiosity and desire to seek opportunities to self-educate on new methodologies and techniques, and general research and business news.

• Ability to influence across multiple levels in an organization

Salary: $127,747.98 to $170,000.00 per year

Bonus Eligibility: Yes

The pay range provided is a good faith estimate for the position at the time of posting. Final compensation may vary based on factors including but not limited to knowledge, skills and abilities as well as geographic location. It is not typical for an individual to be hired at top of range.

Nestlé offers performance-based incentives and a competitive total rewards package, which includes a 401k with company match, healthcare coverage and a broad range of other benefits. Incentives and/or benefit packages may vary depending on the position. Learn more at  

It is our business imperative to remain a very inclusive workplace.

 
To our veterans and separated service members, you're at the forefront of our minds as we recruit top talent to join Nestlé. The skills you've gained while serving our country, such as flexibility, agility, and leadership, are much like the skills that will make you successful in this role. In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities. Nestlé seeks such skilled and qualified individuals to share our mission where you’ll join a cohort of others who have chosen to call Nestlé home.

 

The Nestlé Companies are equal employment opportunity employers. All applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status or any other characteristic protected by applicable law. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations in order to participate fully in our recruitment experience. Contact us at View email address on powertofly.com or please dial 711 and provide this number to the operator: View phone number on powertofly.com.

This position is not eligible for Visa Sponsorship. 

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Job Requisition: 420065