Marketing Specialist - LATAM

Driving growth across Latin America, the full-time remote Marketing Specialist - LATAM will develop and execute localized marketing strategies, manage multichannel campaigns, and collaborate with global teams to enhance market share and revenue in Spanish-speaking markets. Key responsibilities Develop a strong understanding of LATAM markets, including local exam systems and education structures Plan and execute multichannel campaigns across various platforms, optimizing for acquisition, activation, and retention Collaborate cross-functionally with global teams to ensure alignment and build scalable best practices across LATAM Required qualifications 3+ years of experience in digital marketing within SaaS or B2C sectors in Latin America Strong understanding of multichannel marketing, including region-specific channel dynamics Experience in developing and implementing marketing strategies with localized messaging Analytical mindset with the ability to work with limited data for impactful marketing initiatives Fluency in Spanish and English; proficiency in Portuguese is a strong plus