Email Designer

Email Designer

We're looking for a talented and detail-oriented Email Designer to join our growing 1r creative team. This role is ideal for someone who understands both strong visual design and performance-driven marketing, with the ability to create engaging, conversion-focused email experiences for eCommerce brands. We're looking for someone excited to grow alongside us, contribute strategically, and become a long-term creative partner within the agency. As an Email Designer, you'll collaborate closely with strategists, copywriters, and developers to design visually compelling and mobile optimized email campaigns that align with brand standards and business goals. You should have a strong understanding of email best practices, visual hierarchy, responsive design, and customer engagement.

Key Responsibilities

• Design high-performing email campaigns, flows, and templates or retention and lifecycle initaitives
• Create responsive, mobile-first email designs in Figma
• Build and manage email campaigns within marketing platforms like Klaviyo
• Design and optimize:
  • Promotional campaigns
  • Welcome series
  • Abandoned cart flows
  • Post-purchase emails
  • Winback campaigns
  • Product launches
  • Seasonal and retention campaigns
• Translate marketing briefs, copy, and brand guidelines into polished visual layouts
• Maintain brand consistency across all email communications
• Collaborate with copywriters and strategists to improve conversion rates
• Create supporting visual assets using creative programs like Figma, Photoshop, Jitter, After Effects, and Illustrator.
• Optimize email layouts for usability, readability, and performance across devices and inbox providers
• Support A/B testing initiatives and iterate on designs based on campaign performance
• Stay current on email design trends, UX best practices, and platform capabilities
• Prepare organized design files and assets for development or implementation teams

Qualifications & Skills

• 2+ years of experience in email design, digital design, or retention marketing
• Strong portfolio showcasing email marketing and campaign design work
• Advanced proficiency in:
  • Figma
  • Klaviyo
  • Adobe Photoshop
• Familiarity with motion design, GIF creation, or lightweight animation
• Strong understanding of typography, layout, spacing, hierarchy, and responsive design
• Knowledge of email marketing best practices and customer journey flows
• Experience designing for eCommerce, fashion, beauty, lifestyle, or consumer brands is considered an asset
• Familiarity with email platform limitations and rendering considerations
• Ability to manage multiple projects and meet deadlines in a fast-paced environment
• Strong communication, collaboration, and organizational skills
• Understanding of HTML/CSS for email design is a plus
• Experience with design systems and component libraries in Figma

Nice to Have

• Experience managing multiple client accounts simultaneously, with the ability to adapt creative execution to distinct brand identities while maintaining efficiency, and organization across a fast-paced volume of work.
• Understanding of email analytics, CTR optimization, and conversion-focused design
• Knowledge of accessibility email optimization
• Experience with AI tools such as Claude Design

What Success Looks Like

• Clean, visually engaging emails that elevate brand presence
• Strong collaboration across creative and marketing teams
• Consistent on-time delivery of campaigns and flows
• Thoughtful, conversion-driven design decisions
• Continuous improvement through testing, iteration, and performance insights