Senior Director of Marketing
VirtualVocations
Driving the overall marketing vision in a remote capacity, the full-time Senior Director of Marketing will develop and execute integrated marketing strategies across product marketing, customer communication, and digital channels while collaborating closely with scientific and business development teams. Key Responsibilities Define and lead go-to-market strategies for the product and service portfolio, partnering with the Business Development team Develop and execute the company's overall marketing strategy aligned with business objectives, establishing priorities, budgets, and performance metrics Oversee the company's website strategy and digital marketing initiatives to enhance lead generation and brand visibility Required Qualifications Master's degree in Marketing, Business Administration, Life Sciences, Communications, or a related field Significant experience in senior marketing leadership roles within pharma/CDMO Proven success in developing and executing integrated marketing and go-to-market strategies Broad marketing expertise across branding, communications, and digital marketing Experience in life sciences, biotechnology, healthcare, diagnostics, or a related industry is highly desirable
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