Digital Advertising Specialist

Overview Are you a results-driven professional with a passion for digital marketing and advertising? We’re looking for an Advertising Specialist to join our dynamic team! In this role, you’ll create and manage impactful online advertising campaigns, optimize performance across platforms, and collaborate with a talented team to deliver exceptional results for our clients. You’ll play a key role in shaping strategies for platforms like Google Ads, Facebook, Instagram, and others, leveraging your creativity, analytical skills, and industry knowledge to drive growth and engagement. If you thrive in a fast-paced environment, love diving into data, and enjoy crafting innovative ad solutions, we’d love to hear from you! This is your chance to make an immediate impact while advancing your career in a growing, supportive company. Come join the Campaignium team and let’s build something amazing together! Essential Duties & Responsibilities Implement online advertising (search, display, video, social, geofencing, and more) campaigns for numerous service-based and eCommerce-based clients Perform occasional keyword research for campaigns, as needed Write advertising copy as needed (or collaborate with the Content Team) Review, analyze, and audit campaigns to meet goals and ensure successful campaigns Optimize campaigns when needed in a timely fashion Troubleshoot any technical, tracking or performance issues Monitor budgets by comparing and analyzing actual results with plans and forecasts Prepare marketing reports by collecting, analyzing, and summarizing campaign data Participate in client meetings to present reports and discover opportunities for growth Provide technical support to sales and the creative team Support company by researching and reporting on advertising platform updates and new functionality Stay up to date with various certifications, new features, and new tools Explore opportunities to add value to job Skills & Qualifications High attention to detail & organization Strong passion for marketing and advertising Willingness to learn new skills and advertising innovations Ability to handle large volumes of data, campaigns, and clients Strong analytical and problem-solving skills Project management or client campaign management experience Experience Bachelor’s degree in marketing, advertising or equivalent degree required 1+ years of online advertising experience 1+ years of agency-side experience working with multiple clients Certification in Google Ads: Measurement, Search, Display, Video, Shopping and Google Analytics is preferred Job Type Full-time Compensation & Benefits Salary range depends on experience Medical, Dental, Vision and FSA available first of the month after hire Employee Assistance Program Retirement plan: 401(k) company match 100% paid maternity and paternity leave up to 16 weeks 2 to 4 weeks paid time off 14 company-paid days off each year, including all major holidays Flex time available Paid continuing education EEO Our mantra really says it all. You’re the only you this world’s got. Each individual who walks through our doors is unique. Regardless of your gender, race, sexuality or worldview, we promise to support and celebrate those differences. Diversity is fundamental to our continued success. So it goes without saying (although we’ll say it anyway) that Campaignium is an equal-opportunity employer. #J-18808-Ljbffr