Digital Marketing Associate

Digital Marketing AssociateThe Digital Marketing Associate is responsible for driving digital marketing initiatives and supporting day-to-day campaign operations. This individual works collaboratively within the marketing team and operates under the guidance of the Digital Marketing leader.Responsibilities include:Publishing and maintaining content on the company's marketing website, ensuring accuracy and consistency.Scheduling and managing social media posts across platforms including X (Twitter), LinkedIn, and YouTube.Monitoring social media channels and tracking competitor activity to identify trends and opportunities.Supporting email and event marketing efforts using platforms such as Account Engagement (Pardot), Splash, etc.Maintaining and optimizing email distribution lists by reviewing inactive contacts, managing bounces, and honoring opt-out requests to support campaign performance.Editing and proofreading digital content across channels to ensure quality, clarity, and brand alignment.Assisting with campaign execution and reporting as needed.Collaborating with cross-functional teams while working under the mentorship of senior marketing leadership.The Expertise and Skills You Bring:Bachelor’s degree in Marketing or Communications with 2 plus years of relevant experience.Strong attention to detail and organizational skills.Excellent written and verbal communication skills.Familiarity with social media platforms and basic digital marketing tools.Eagerness to learn and grow in a fast-paced, collaborative environment.About the Team:Our team is comprised of three areas: Go-To-Market and Strategic Planning, Segment Marketing, and Marketing Operations. We are responsible for working across Fidelity Digital Assets® to ensure business and market readiness for new launches; developing and executing on institutional marketing activities that drive brand awareness, leads, and client engagement; and producing and distributing research materials, client communications, and business collateral across our owned channels. Members of our team bring a commercial mindset and a client and associate lens to all of our work.Fidelity Digital Assets® provides an institutional-grade digital asset experience that incorporates the history, principles, and expertise of a traditional financial institution. The business provides secure custody, integrated trading, and 24/7 support for institutional investors as well as retail crypto offerings made available through the Fidelity Investments® app and website.Fidelity's business is governed by the provisions of the Securities Exchange Act of 1934, the Investment Advisers Act of 1940, the Investment Company Act of 1940, ERISA, numerous state laws governing securities, investment and retirement-related financial activities and the rules and regulations of numerous self-regulatory organizations, including FINRA, among others. Those laws and regulations may restrict Fidelity from hiring and/or associating with individuals with certain Criminal Histories.Fidelity is transitioning to a full-time onsite working model through a phased rollout across regions and roles. Currently, some roles and locations require 100% onsite presence, while others require less. Onsite expectations are likely to evolve as the rollout continues. This transition does not apply to fully remote roles.