Head of Brand
Confidential
Head of Brand
About the Company
Design-forward, brand-led company with a strong point of view.
Industry
Apparel & Fashion
Type
Privately Held
About the Role
The Company is in search of a Head of Brand, a pivotal leadership role focused on nurturing and expanding the brand's identity and presence. The successful candidate will be responsible for stewarding the brand across various channels, guiding creative output with a strong brand point of view, and ensuring that brand and performance marketing work in harmony. This role is not about rebranding but rather about maintaining the brand's essence while building the necessary systems, team clarity, and cross-functional alignment to support its growth. The Head of Brand will also be tasked with evolving brand guidelines, leading go-to-market strategies, and managing a team of design, content, and social members, as well as freelance partners. Applicants for the Head of Brand position at the company should be strong brand leaders with a balance of creative judgment and operational discipline. The ideal candidate will have a deep understanding of how to translate brand taste into effective systems and standards, and be adept at managing both in-person and remote teams. A key aspect of the role is the ability to build processes and decision-making frameworks that enhance the quality of brand execution and reduce dependency on the founder. The company is seeking someone who is high in taste, low in ego, and is excited by the prospect of brand stewardship rather than reinvention. The role requires a thoughtful manager who is self-directed, collaborative, and able to work effectively in a fast-paced, ambiguous environment.
Functions
- Marketing
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