Packaging Graphic Designer

Packaging Graphic Designer

Position: Packaging Graphic Designer

Location: New York, NY

Reports to: Product / Creative Leadership

Overview

A New York-based wholesale and design company is seeking talented Packaging Graphic Designers to create innovative, trend-driven packaging across multiple consumer product categories. This role is responsible for developing compelling visual designs that align with brand strategy while ensuring all artwork is production-ready.

The ideal candidate has a strong eye for design, packaging expertise, and the ability to translate trends into impactful retail-ready packaging across categories.

Key Responsibilities

Packaging Design & Development

• Design creative and compelling packaging across multiple product categories including tech, beauty, kitchen, outdoor, LED, and general merchandise
• Develop innovative packaging concepts that align with market trends and retail expectations
• Execute packaging from initial concept through final production-ready files
• Ensure all designs meet both brand and retailer requirements

Brand Development & Management

• Create and develop new private label brands from concept to execution
• Maintain and evolve existing brand identities across product lines
• Ensure consistency in branding, messaging, and visual presentation across all packaging

Trend Analysis & Creative Direction

• Stay current on design, fashion, and packaging trends across relevant industries
• Translate trend insights into commercially viable packaging concepts
• Collaborate with internal teams to align design direction with product and market strategy

Production & Technical Execution

• Prepare final artwork files for production, ensuring accuracy and completeness
• Develop and manage packaging tech packs, dielines, and print specifications
• Ensure all files meet factory and printing requirements
• Maintain organized file structures and version control for all design assets

Cross-Functional Collaboration

• Partner with product development, sourcing, and production teams to execute packaging requirements
• Incorporate feedback from internal teams and retail partners into design revisions
• Support product launches with packaging that enhances shelf presence and customer appeal

Qualifications

• 3–5+ years of experience in packaging design within consumer goods or retail
• Strong portfolio showcasing packaging across multiple product categories
• Advanced proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign)
• Strong understanding of print production, dielines, and packaging materials
• Excellent sense of design, branding, and current trends
• Highly organized with strong attention to detail and file management
• Ability to manage multiple projects in a fast-paced environment