Brand Design System Lead
ClickUp
At ClickUp, we're building the future of work: the first truly converged AI workspace unifying tasks, docs, chat, calendar, and enterprise search, all supercharged by context-driven AI. We are an AI-native company. Every team member is expected to leverage AI daily, and we evaluate AI fluency as part of our hiring process. Join us and help redefine what's possible.
Responsibilities:
Own, maintain, and evolve ClickUp's brand design system (tokens, components, patterns, guidelines), continuously elevating the aesthetic bar as the brand grows
Serve as quality gatekeeper: review and approve brand-facing creative produced by AI tools, vibe-coded outputs, and external agencies
Create and maintain design system documentation, templates, component libraries, and automation-friendly asset packages that enable others to produce on-brand work without design support
Design and ship high-volume web assets (landing pages, campaign pages, feature announcements) alongside high-impact brand moments like launches and keynotes
Audit and rebuild the brand design system from incomplete foundations, establishing documentation and structure where little currently exists
Requirements:
8+ years of brand/visual design experience, with significant time owning or leading a design system
Exceptional portfolio demonstrating mastery of typography, layout, color, motion, and systematic thinking
Actively uses AI design tools (Midjourney, Firefly, Claude Design, Figma AI, etc.) and AI-assisted coding tools (Cursor, Claude Code, or similar) in their current workflow, with light familiarity with GitHub.
Has built or adapted design systems specifically to enable high-quality AI-generated outputs at scale.
Experience building design systems used at scale, including templates, component libraries, and constraints that enable non-designers and AI tools to produce on-brand output consistently
Experience QA'ing and refining AI-generated design outputs; knows where AI breaks down and how to build guardrails
Thrives as the sole designer on a team, making high-quality decisions autonomously with AI and tooling as force multipliers
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