Senior HCP Marketing Manager

HCP Marketing Manager

Cytokinetics is a specialty cardiovascular biopharmaceutical company, building on its over 25 years of pioneering scientific innovations in muscle biology, and advancing a pipeline of potential new medicines for patients suffering from diseases of cardiac muscle dysfunction.

This role offers the opportunity to contribute to a high-profile, late-stage/launch environment where execution quality, speed, and cross-functional coordination are critical. You will work closely with experienced marketing leadership and partner teams to bring impactful, clinically grounded HCP promotion to life within a focused organization that values strong execution and accountability.

This is an ideal role for someone who excels at operational excellence, translating strategy into execution, and navigating complex Med/Legal/Regulatory (MLR) environments.

Position Overview

The HCP Marketing Manager will support execution of the MYQORZO promotional strategy, delivering against prioritized projects and tactical initiatives. Reporting to the Senior Director of HCP Marketing, this role is responsible for the development, coordination, and approval of branded promotional materials, with a focus on high-quality, on-time delivery.

This individual will play a key role in ensuring promotional assets clearly and effectively communicate clinical data across obstructive and non-obstructive hypertrophic cardiomyopathy (HCM), while maintaining alignment across digital, personal promotion, and medical education efforts.

Key Responsibilities:

• Lead execution of assigned HCP marketing initiatives, including promotional materials, omnichannel assets, and congress deliverables
• Manage end-to-end Medical/Legal/Regulatory (MLR) submission processes for assigned tactics, including timeline coordination, version control, and agency/stakeholder alignment
• Partner closely with Medical, Legal, Regulatory, and agency teams to ensure materials are accurate, compliant, and delivered on schedule
• Ensure consistency and quality of messaging, particularly for materials communicating clinical data
• Coordinate with agencies to support development, revision, and finalization of promotional assets
• Support tracking of asset deployment and utilization across channels
• Gather and synthesize feedback from field teams and cross-functional stakeholders to inform refinements
• Identify opportunities to improve execution efficiency, clarity of materials, and overall promotional effectiveness

Qualifications:

• 5+ years of experience in biopharmaceutical or biotech marketing, with HCP-facing experience
• Bachelor's degree required (life sciences, marketing, or related field preferred)
• Cardiovascular experience preferred; experience in specialty and/or launch environments a plus
• Strong project management and organizational skills with excellent attention to detail
• Proven ability to manage multiple assigned workstreams and deadlines in a fast-paced environment
• Collaborative mindset with the ability to work effectively across cross-functional teams
• Strong communication skills with the ability to translate strategic direction and clinical data into clear, well-executed deliverables
• Experience working within MLR processes and regulated environments strongly preferred

Travel:

• Travel required (approximately 20%), including some weekends as needed; includes attendance at regional and national sales meetings, advisory boards, and medical conferences

Pay Range: In the U.S., the hiring pay range for fully qualified candidates is $184,500 - $215,250 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors.

Our employees come from different backgrounds, and we celebrate those differences. We are looking for the best candidates for our open roles, but do not expect applicants to meet every qualification in order to be considered. If you are excited about what you could accomplish at Cytokinetics and believe you can add value to our team, we would love to hear from you.

Fraud Warning: How to Identify Impersonated Cytokinetics Job Postings and Offers

Recently, there have been fraudulent employment offers being sent to candidates on behalf of Cytokinetics. Please be advised that all legitimate offers from Cytokinetics will come directly from our official email domain (Cytokinetics.com) and will only be made after completing a formal interview process.

Here are some ways to check for authenticity:

• We do not conduct job interviews through non-standard text messaging applications
• We will never request personal information such as banking details until after an official offer has been accepted and verified
• We will never request that you purchase equipment or other items when interviewing or hiring
• If you are unsure about the authenticity of an offer, or if you receive any suspicious communication, please contact us directly at View email address on click.appcast.io

Cytokinetics is an Equal Opportunity Employer