Strategic Account Manager (United States)
The Mullings Group
The Strategic Account Manager (aka Sales Representative) for MY01 – is a quota-carrying field sales role reporting directly to the Regional Sales Manager or Director of Sales. This role is responsible for driving adoption, utilization, and revenue growth of MY01’s Continuous Perfusion Sensing Technology (CPST) within assigned accounts across the region. The Strategic Account Manager partners with orthopedic trauma surgeons, trauma and emergency teams, nursing, OR leadership, and hospital value analysis committees to establish continuous monitoring as the standard of care for patients at risk of acute compartment syndrome (ACS) and carries individual responsibility for quota attainment and business development within the territory.
Responsibilities
- Achieving and exceeding assigned sales quota and business development objectives within assigned accounts
- Developing and executing strategic account plans for target hospitals, with an emphasis on Level I and Level II trauma centers and academic medical centers
- Building and sustaining relationships with key stakeholders, including orthopedic trauma surgeons, trauma and acute care surgeons, emergency department and ICU physicians, nursing leadership, OR supervisors, IT and supply chain personnel
- Identifying and developing clinical champions who will advocate for MY01 within their institutions and among peers
- Navigating hospital new product introduction processes, including value analysis committee (VAC) submissions, product evaluations, and contracting
- Positioning MY01 as an enabling technology by clearly communicating its clinical, economic, and workflow value to both clinical and administrative decision makers
- Leading product evaluations, launches, and go-live activities; providing in-service education and ongoing clinical support to surgeons, residents, nursing, and OR and emergency department staff, including case coverage as required
- Driving utilization and pull-through in existing accounts by expanding into additional departments, service lines, and care settings
- Coordinating account coverage and sharing opportunities with 1099 agents in the region
- Partnering with Marketing, Medical Education, and other internal teams to support surgeon engagement, peer-to-peer programs, and regional educational events
- Maintaining accurate and timely records of account activity, pipeline, and forecasts in the company CRM, and reporting regularly to the Manager
- Monitoring competitive activity, market trends, and customer feedback within the territory and communicating insights to the Manager
- Representing MY01 at regional and national meetings, conferences, and trade shows as required
- Completing all assigned product, clinical, and compliance training, and conducting all activities in accordance with MY01’s Quality Management System, the AdvaMed Code of Ethics, and applicable healthcare compliance requirements
Qualifications
- Bachelor’s degree or equivalent experience;
- Minimum of Five (5) years of medical device sales experience, orthopedic sales; orthopedic trauma experience strongly preferred;
- Demonstrated success selling enabling technologies (e.g., capital equipment, navigation, robotics, imaging, or monitoring systems) into the hospital setting;
- Proven track record of meeting or exceeding quota and opening new accounts;
- Established relationships with orthopedic trauma surgeons and trauma centers within the Northeast region preferred;
- Preferred Specialized Knowledge: orthopedic trauma, operating room and emergency department environments, hospital value analysis and contracting processes, medical device sales, territory management
- Skills: consultative and clinical selling, strategic account planning, stakeholder mapping, negotiation, surgeon and staff education, presentation skills, CRM proficiency, and working collaboratively with independent (1099) sales agents.
- Ability to obtain and maintain hospital vendor credentialing requirements.
- Result oriented person.
- Ability to adapt to a startup environment.
- Creative personality that is also autonomous, enthusiastic and meticulous.
- Strong interpersonal skills and ability to work in a team
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