Senior Manager - HIV Community Marketing

At Gilead, we’re creating a healthier world for all people. For more than 35 years, we’ve tackled diseases such as HIV, viral hepatitis, COVID-19 and cancer – working relentlessly to develop therapies that help improve lives and to ensure access to these therapies across the globe. We continue to fight against the world’s biggest health challenges, and our mission requires collaboration, determination and a relentless drive to make a difference.Every member of Gilead’s team plays a critical role in the discovery and development of life-changing scientific innovations. Our employees are our greatest asset as we work to achieve our bold ambitions, and we’re looking for the next wave of passionate and ambitious people ready to make a direct impact.We believe every employee deserves a great leader. People Leaders are the cornerstone to the employee experience at Gilead and Kite. As a people leader now or in the future, you are the key driver in evolving our culture and creating an environment where every employee feels included, developed and empowered to fulfil their aspirations. Join Gilead and help create possible, together.Job DescriptionJoin Gilead’s HIV Franchise Marketing team and play a key role in supporting the development of impactful personal promotional content for Community Liaison (CL) field teams. As a Senior Manager, you will help translate brand strategy into practical, field-ready materials that enable meaningful engagement with allied healthcare professionals and community-based providers.This role is focused on building and executing community marketing initiatives that support Gilead’s HIV portfolio, ensuring CL teams are equipped with high-quality, compliant resources to effectively communicate with the HIV workforce. You will contribute to the creation of promotional tools, support Plan of Action (POA) development, and help prioritize efforts across multiple therapies.Working closely with Sales, Medical, Legal, Regulatory, and Analytics, you will ensure all content is aligned to brand strategy and meets rigorous approval standards. You will also partner with external agencies to deliver materials that are both strategically sound and executionally strong.With a strong emphasis on collaboration, execution, and field support, this role offers the opportunity to directly shape how Gilead’s HIV therapies are communicated at the community level—advancing the company’s mission to improve the lives of patients and ending the HIV epidemic.At Gilead our pursuit of a healthier world for all people has yielded a cure for hepatitis C, revolutionary improvements in HIVtreatment and prevention as well as advancements in therapies for viral and inflammatory diseases and certain cancers.As a Senior Manager – HIV Community Marketing position on the marketing team, you will report to the Senior Director, HIV Franchise Marketing. This role will execute the community marketing strategy and build materials for Community Liaisons (CLs) teams and the HIV Workforce.Develops and leads key elements of the Allied Healthcare Professionsl (AHCP) personal and non-personal promotional brand strategy aligned to the priortization and brand campaigns.Supports the build, execution and sustainment of the Plan of Action(POA) for the CL field team inclusive of the 4 products in the HIV Treatment/Prevention porfolioand develop the prioritization for the 5 HIV therapies in Gilead’s portfolio.Drives execution through the management of and partnership with external agencies, internal cross-functional partners, and field CL team. Regularly measures the success of initiatives.Implements product promotional communication strategy for AHCP promotions, ensuring alignment with the overall brand strategyAssist in the creation of personal and non-personal promotion tactics utilized to drive brand/franchise preferenceAssist in the development of unbranded disease education for for key congresses, events, local/regional marketing strategies and CL teamGains approval for marketing materials through an internal review process, including management reviews and Med-Legal-Reg. Secures final production.Works cross-functionally with Sales, Data Insights & Analytics, Legal, Regulatory, Medical, Commercial Learning & Development and other key internal stakeholders.Analyzes complex brand opportunities and provides logical recommendations; leads any required action planning.Provides tactical and strategic input on key planning teams such as promotional campaigns, omnichannel marketing executions, and unbranded disease education campaignsSupports internal CL team meetingsEnsures that all marketing activities comply with regulatory and legal requirementsEstablish Key Performance Indicators, regularly tracking and measuring the success of initiatives and tacticsManages aspects of the non-personal promotions marketing budget and project timelines. Establishes close working relationships with personal promotion marketing colleagues to ensure synergies across the AHCP marketing mixBasic Qualifications:Bachelor's Degree and Eight Years’ ExperienceORMasters' Degree and Six Years’ ExperienceOR Ph.D.Preferred Qualifications:Bachelors Degree and 8+ years of experience.A demonstrated record of successful pharmaceutical/biotech marketing progression/experienceA proven ability to leverage market insights from multiple data sources, including market research, advisory boards, and field force input, to uncover needs and develop opportunitiesExperience with marketing strategy, sales, and regulatory policies and practicesAbility to conceive, develop, and implement multi-dimensional marketing and business plansExperience in working on category leading brands and omni/multi-channel marketing a plusEstablished ability in the execution of multiple/complex initiatives within the marketing mix, which require tactful cross-functional executionStrong verbal, written, and interpersonal communication skills Demonstrated understanding of pharmaceutical regulatory requirements and impact on developing marketing materials.Ability to successfully work with external agencies, including advertising, media, and medical education vendors, to develop initiatives and materials.Precious experience managing budgets, with a focus on expense budget planning and trackingPeople Leader AccountabilitiesCreate Inclusion - knowing the business value of diverse teams, modeling inclusion, and embedding the value of diversity in the way they manage their teams.Develop Talent - understand the skills, experience, aspirations, and potential of their employees and coach them on current performance and future potential. They ensure employees are receiving the feedback and insight needed to grow, develop, and realize their purpose.Empower Teams - connect the team to the organization by aligning goals, purpose, and organizational objectives and holding them to account. They provide the support needed to remove barriers and connect their team to the broader ecosystem.The salary range for this position is: $169,320.00 - $219,120.00. Gilead considers a variety of factors when determining base compensation, including experience, qualifications, and geographic location. These considerations mean actual compensation will vary. This position may also be eligible for a discretionary annual bonus, discretionary stock-based long-term incentives (eligibility may vary based on role), paid time off, and a benefits package. Benefits include company-sponsored medical, dental, vision, and life insurance plans*.For additional benefits information, visit: * Eligible employees may participate in benefit plans, subject to the terms and conditions of the applicable plans.For jobs in the United States:Gilead Sciences Inc. is committed to providing equal employment opportunities to all employees and applicants for employment, and is dedicated to fostering an inclusive work environment comprised of diverse perspectives, backgrounds, and experiences. Employment decisions regarding recruitment and selection will be made without discrimination based on race, color, religion, national origin, sex, age, sexual orientation, physical or mental disability, genetic information or characteristic, gender identity and expression, veteran status, or other non-job related characteristics or other prohibited grounds specified in applicable federal, state and local laws. In order to ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Era Veterans' Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants who require accommodation in the job application process may contact View email address on click.appcast.io for assistance.For more information about equal employment opportunity protections, please view the 'Know Your Rights' poster.NOTICE: EMPLOYEE POLYGRAPH PROTECTION ACTYOUR RIGHTS UNDER THE FAMILY AND MEDICAL LEAVE ACTGilead Sciences will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, (c) consistent with the legal duty to furnish information; or (d) otherwise protected by law.Our environment respects individual differences and recognizes each employee as an integral member of our company. Our workforce reflects these values and celebrates the individuals who make up our growing team.Gilead provides a work environment free of harassment and prohibited conduct. We promote and support individual differences and diversity of thoughts and opinion.For Current Gilead Employees and Contractors:Please apply via the Internal Career Opportunities portal in Workday.SummaryLocation: United States - California - Foster CityType: Full time